The Herbst Group, LLC
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
The Herbst Group provides discretionary wealth management, financial planning, and retirement-plan advisory services for individuals, high-net-worth clients, trusts, estates, charitable organizations, businesses, college athletes, and employer-sponsored plans. The firm acts as a fiduciary and offers ongoing portfolio construction and monitoring alongside financial planning and ERISA-focused services such as investment oversight and performance reporting for plan sponsors.
The Herbst Group’s investment approach is primarily long-term and multi‑disciplinary, employing fundamental, technical, and cyclical analysis to build diversified portfolios using low‑cost mutual funds and ETFs as well as individual stocks, bonds, options, and other derivatives when appropriate. The brochure describes customized portfolios that may retain legacy positions, use cash or derivatives as hedges, and be rebalanced or traded short‑term for reasons such as tax harvesting, risk management, or meeting client needs, with periodic reports on holdings, allocations, and performance.
What is notable about the firm relative to peers is that it sponsors a wrap‑fee program that bundles transaction, custody, and other “Covered Costs” into a single asset‑based fee (Appendix 1), and its disclosures explicitly address use of options and other derivatives in managed accounts and the attendant risks. The Herbst Group also documents performance reporting to clients and, per its public materials, advertises performance results and maintains an institutional relationship with Fidelity that provides software, research, and launch reimbursements — features that are less common among similarly supported advisors.
Client services
Expertise
Occupation focus
Fee options
0.20% to 2.00% annually
Main office
Westport CT
Advisors at this office
2
Most active in
Connecticut · Florida · Montana · New Jersey · New York · Texas
Also doing business as
Anew Wealth Management · The Herbst Group, LLC
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Quick links
Advisors at this firm
Brian H
Series 63, Series 65
Westport, CT
The Herbst Group, LLC
Brian Herbst is a financial advisor with The Herbst Group, LLC in Westport, CT, holding Series 63 and Series 65 licenses and bringing 20 years of industry experience. He previously worked for Wellington Shields & Co., LLC for 11 years before joining The Herbst Group in 2020. The Herbst Group offers discretionary wealth management, financial planning, and retirement-plan advisory services to individuals, high-net-worth clients, trusts, estates, charitable organizations, businesses, college athletes, and employer-sponsored plans. The firm employs a long-term, multi-disciplinary investment approach using fundamental, technical, and cyclical analysis to construct diversified portfolios incorporating low-cost mutual funds, ETFs, and individual securities, along with options and derivatives when appropriate.
Omeed Z
Series 63, Series 65
Westport, CT
The Herbst Group, LLC
Omeed Zarrin is a financial advisor at The Herbst Group, LLC with three years of industry experience. He holds Series 63 and Series 65 licenses and has prior roles in analytics and technology companies, including Amazon Web Services, Inc. Outside of his advisory work, Mr. Zarrin is a licensed insurance agent involved in insurance sales and implementation. The Herbst Group provides discretionary wealth management, financial planning, and retirement-plan advisory services to individuals, high-net-worth clients, trusts, estates, charitable organizations, businesses, college athletes, and employer-sponsored plans. The firm employs a long-term, multi-disciplinary investment approach using diversified portfolios with mutual funds, ETFs, stocks, bonds, options, and derivatives, and offers a wrap-fee program alongside detailed performance reporting and institutional support from Fidelity.
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