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The Investment Connection LLC

Updated today

Client assets under management

$108,769,903

Clients

132

35% high-net-worth

Advisors

2

of 2 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

66

High

Average account size

$824,014

About

The Investment Connection serves individual investors (including high-net-worth clients), trusts, estates, qualified retirement plans, and small businesses with discretionary and non-discretionary investment management, financial planning, and retirement-plan advisory services. The firm reports approximately $108.8 million in assets under advisement across roughly 132 client relationships and offers both ongoing portfolio management and project-based planning engagements.

Portfolios are constructed from individually tailored investment policies that consider objectives, time horizon, tax considerations, and risk tolerance, with a core emphasis on low-cost ETFs supplemented by select individual equities, fixed income, and the option to add socially responsible or alternatives exposures. The firm uses a mix of fundamental, technical, and cyclical analysis, may engage outside managers or private investment vehicles when appropriate, and generally implements relatively passive, tax-aware strategies on a discretionary basis.

Notable differentiators include formal affiliations with a law practice and an independent accounting firm: the advisory team includes an attorney who provides separate legal services and a CPA who operates an accounting practice, and referrals between the advisory and those firms are disclosed with written acknowledgements to address conflicts of interest. The firm also makes available a third-party estate-document preparation platform under a separate engagement (documents remain valid after client termination though platform access ends) and provides ERISA co-fiduciary qualified-plan services—features that are uncommon among similarly sized supported firms.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy

Occupation focus

Attorney Financial Professional

Demographic focus

Established Professionals HENRY (High Earners, Not Rich Yet)

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Fee options

Fixed

Financial Planning Only: Initial Set-up Fee = $600, Monthly Fee = $200; Fixed annual fee of $2,800 in year 1 ($600 upfront, remainder monthly installments), then $2,400 annually in monthly installments; Project-based financial planning fees range from $100 to $10,000, typically $1,000 - $3,000.

Percentage

$0 - $500,000: 0.75% $500,001 - $1,000,000: 0.60% $1,000,001+: 0.50%

Other

Account minimum: $500,000

Main office location

The Investment Connection LLC

991 Route 22 West, Suite 200

Bridgewater NJ 08807, United States

Number of offices

2

Most active in

New Jersey · New York · Pennsylvania

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

William S

Series 63, Series 65

Bridgewater, NJ

The Investment Connection LLC

William Somers is a financial advisor with The Investment Connection LLC in Hackettstown, NJ, holding Series 63 and Series 65 licenses and bringing 10 years of industry experience. He is also the owner and CPA of William Somers CPA LLC, a tax preparation and related services firm he has operated since 1988. The Investment Connection is a two-advisor registered investment adviser managing approximately $96.7 million for individual and high-net-worth clients, trusts, estates, retirement plans, and small businesses. The firm offers tailored investment management, comprehensive financial planning, and qualified-plan consulting, with portfolios constructed around formal investment policies and asset allocation targets using ETFs, equities, fixed income, and alternative investments.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Attorney Financial Professional Established Professionals HENRY (High Earners, Not Rich Yet)
user avatar

Andrew N

CFP®

Bridgewater, NJ

The Investment Connection LLC

Andrew Novick is a CFP® professional with 22 years of industry experience, currently serving as an advisor at The Investment Connection LLC since 2015. He also works as a contract attorney with Brookner Law Offices LLC, focusing on estate planning matters. The Investment Connection LLC is a two-advisor registered investment adviser managing approximately $96.7 million for individual and high-net-worth clients, trusts, estates, retirement plans, and small businesses. The firm offers tailored investment management, comprehensive financial planning, and qualified-plan consulting, with a distinctive affiliation with a law firm and an accounting practice to provide integrated services.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Attorney Financial Professional Established Professionals HENRY (High Earners, Not Rich Yet)
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