UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$12,320,030,643
Clients
30,039
Advisors
365
across 204 offices
About
United Planners Financial Services is a national wealth‑management enterprise with roughly $12.77 billion in assets under management, about 359 advisors, and more than 30,000 client relationships. The firm offers advisory and brokerage services to a broad client mix including individual (non‑HNW and HNW) investors, retirement plans, corporations, trusts and estates, and other institutional clients.
Advisory services are delivered through independent Investment Adviser Representatives who commonly also act as registered representatives, and the firm uses a mix of custodians, third‑party money managers and platform programs (Pershing, TPCs, TPMMs) to implement strategies and cash‑management solutions. A notable operational feature is that most of United Planners’ AUM is reported as non‑discretionary (about $12.16 billion non‑discretionary versus roughly $607 million discretionary), meaning many accounts are managed on a non‑discretionary or client‑directed basis rather than via broad discretionary mandates.
Distinctive aspects of the firm include its limited‑partnership ownership in which many financial professionals are limited partners and formalized advisor transition support (forgivable or non‑forgivable loans and non‑loan assistance) for new advisors. The firm’s dual IA/BD registration enables commission activity and promoter/referral arrangements, it discloses relationships with banking/thrift clients and other investment advisers, and its brochure describes various custodian and sponsorship arrangements (including vendor payment/revenue‑sharing programs) as well as several historical regulatory settlements.
Client services
Expertise
Occupation focus
Demographic focus
Fee options
Financial Planning/Consulting Fees may be fixed (flat) fees; negotiated individually.
$0+: Advisory Fee negotiated individually, up to 3.0% annually maximum $0+: Pershing Program Fee (tiered): ranges 0.19% to 0.05% depending on size; minimum $125/year billed quarterly $0+: TPC Admin Fee: $8 per account per month $0+: Pershing UPlan Program Fee (tiered): 0.19% to 0.05% with $125 annual minimum $0+: Pershing UPlan II Program Fee (tiered): 0.12% to 0.05% with $125 annual minimum $0+: Pershing DIY Program Fee (tiered): 0.19% to 0.05% with $125 annual minimum
Commission-based products available through BD capacity; commissions vary by product.
Financial Planning/Consulting Fees may be hourly; negotiated individually.
Account minimum: $10,000 for some account types; $25,000 for others; $100,000 for others; varies by account type and custodian; exceptions may be granted case-by-case Fee-only: Financial Planning/Consulting Fees can be fixed or hourly; negotiated individually; can be one-time or ongoing; initial deposit up to half of fee may be requested.
Main office
See office7333 E. Doubletree Ranch Road #120
Scottsdale AZ 85258-2023
Advisors at this office
49
Offices (204)
Scottsdale, AZ 7333 E. Doubletree Ranch Road
7333 E. Doubletree Ranch Road #120, Scottsdale, AZ 85258-2023
49 advisors
St. Louis Park, MN Highway 169 S
600 Highway 169 S Ste 1500, St. Louis Park, MN 55426
7 advisors
Fort Wayne, IN
4315 Flagstaff Cove, Fort Wayne, IN 46815
6 advisors
Independence, IA
231 First St E, Independence, IA 50644
6 advisors
Medford, OR West 8th St
210 West 8th St, Medford, OR 97501
6 advisors
Most active in
Alabama · Alaska · Arizona · Arkansas · California · Colorado · Connecticut · Delaware · District of Columbia · Florida · Georgia · Hawaii · Idaho · Illinois · Indiana · Iowa · Kansas · Kentucky · Louisiana · Maine · Maryland · Massachusetts · Michigan · Minnesota · Mississippi · Missouri · Montana · Nebraska · Nevada · New Hampshire · New Jersey · New Mexico · New York · North Carolina · North Dakota · Ohio · Oklahoma · Oregon · Pennsylvania · Rhode Island · South Carolina · South Dakota · Tennessee · Texas · Utah · Vermont · Virgin Islands · Virginia · Washington · West Virginia · Wisconsin · Wyoming
Also doing business as
Apex Retirement Consulting LLC · Beran Financial Partners · Brookhaven Wealth Management Inc. · Capital Legacy Partners, LLC · Catalyst Financial Strategies LLC · Designs For Wealth · Financial Planning Advisors, Inc. · Firesky Financial Inc. · Foothill Financial Group · Full Circle Financial · Ger Loftin Wealth Advisors, LLC · Gotta Retirement Services, Inc. · Guidant Planning, Inc · Hemingway Wealth Management, LLC · Hf Capital Group LLC · Investment Center · Kilmer & Company · Lee Stoerzinger, Inc. · Long View Financial Services, Inc. · Mabe Financial Group · Marion Wealth Management Group · Munkeby Kramer · Palmer Nunn Wealth Management · Retirement & Money Strategies · Ringenberg Financial Group · Rivercrest Financial · Sks Retirement Solutions · Skye Financial Services, Inc · Sparrow Financial · Stewardship America Financial · Tribute Financial Inc. · United Planners · United Planners Financial Services · United Planners' Financial Services Of America · United Planners' Financial Services Of America A Limited Partner · Voyage Partners Financial Strategies, LLC · Wealth Avenue · Wendel Financial Group · Wire To Wire Wealth · Yeecorp Financial
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Is not active or affiliated with:
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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