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Uprise Advisers LLC

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About

Uprise Advisers primarily serves individual clients and users of the Uprise platform, offering financial planning delivered asynchronously through its website and mobile application. Its services include standalone financial plans with securities allocation strategies, a Strategic Partner Program that provides planning to partner company users (with fees often paid by the partner), and a Trust Investment Advisory option delivered in coordination with Promissory/Promise Financial.

The firm states an advisory approach grounded in modern portfolio theory and offers both long‑term and short‑term trading strategies in its planning, but it does not manage client portfolios, take custody, or exercise investment discretion; clients are responsible for implementing plan recommendations. Plans are tailored using an onboarding questionnaire and explicitly take into account employer benefits and equity compensation (stock options, RSUs, ESPP), and Uprise’s subscription model includes limited ongoing consultation hours and optional video calls.

Compared with many team firms, Uprise discloses that it has no assets under management, does not charge percentage‑of‑AUM fees, and directs readers to third‑party resources (including its CRD number, 322959, on the SEC’s adviserinfo site) — features that are uncommon among peers. It also operates an uncommon partner‑paid Strategic Partner Program, integrates tax services through its Uprise affiliate or referred tax professionals, and can serve as a named trust advisor while delegating trade execution to third‑party managers.

Client services

Financial planning

Expertise

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Debt management General estate planning guidance

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Fee options

Project-based

$100 per hour for services exceeding five hours per month, subject to increase, waiver, or partial waiver.

Subscriptions

Annual financial planning fees billed quarterly: $1,800/year ($450/quarter) or $3,200/year ($800/quarter) options.

Other

Fee-only: Financial planning fixed fees of $1,800 per year (billed quarterly at $450) or $3,200 per year (billed quarterly at $800) for enhanced service including video calls; additional hourly fees of $100/hour for services exceeding five hours per month (subject to increase, waiver, or partial waiver). Fees are negotiable and may be modified or waived at UAL's discretion.

Main office

See office

548 Market Street, Pmb 48325

San Francisco CA 94104

Advisors at this office

2

Most active in

California · Florida · Nevada · New York · Tennessee

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Patrick E

CFP®, Series 66

Knoxville, TN

Uprise Advisers LLC

Patrick Elliott is a CFP® with 17 years of industry experience, currently serving as an advisor at Uprise Advisers LLC. His prior roles include positions at Creative Planning, Facet Wealth, Mariner Wealth Advisors, and Origin Investment Advisory. Outside of financial advising, he owns Krinos Consulting, a business consulting firm focused on helping companies increase profits. Uprise Advisers LLC provides financial planning services primarily to individual clients through an online platform, delivering plans and ongoing consultation without managing client assets. The firm uses modern portfolio theory in its planning process and offers fixed pricing through direct subscriptions and strategic partnerships.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Debt management General estate planning guidance
user avatar

Christopher G

Series 65

San Francisco, CA

Uprise Advisers LLC

Christopher Goodmacher is a financial advisor at Uprise Advisers LLC with three years of industry experience. He holds a Series 65 designation and is the co-founder of Ontrail, Inc. Additionally, he operates a small business selling ebooks about college admissions. Uprise Advisers LLC provides financial planning services primarily to individual clients through its website and mobile application, focusing on asynchronous consultation without offering investment management or custody. The firm employs modern portfolio theory in its planning process and operates on fixed pricing models, including a Strategic Partner Program that enables third-party companies to provide planning access for their users.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Debt management General estate planning guidance
user avatar

Jessica C

Series 65

San Francisco, CA

Uprise Advisers LLC

Jessica Chen is a financial advisor at Uprise Advisers LLC with three years of industry experience. She holds a Series 65 designation and is also the Co-Founder and CEO of Ontrail, Inc. Outside of her advisory role, she owns and manages a carsharing business on the Turo platform. Uprise Advisers LLC provides financial planning services primarily to individual clients through an online platform, focusing on securities allocation strategies and tailored recommendations without offering investment management or custody. The firm operates on fixed pricing and features a Strategic Partner Program as well as a Trust Investment Advisory service for illiquid startup equity.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Debt management General estate planning guidance
user avatar

Caroline P

CFP®

Tampa, FL

Uprise Advisers LLC

Caroline Petty is a CFP® professional with seven years of industry experience. She is currently with Uprise Advisers LLC and serves as Head of Financial Planning Operations at Ontrail, Inc. Her prior experience includes roles at Raymond James Financial. Uprise Advisers primarily serves individual clients through an asynchronous financial planning platform, offering tailored plans that incorporate employer benefits and equity compensation, without managing client portfolios or exercising investment discretion.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Debt management General estate planning guidance
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