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Luis Whu

Advisor at Lulla Wealth Financial

Updated today

Location

Vero Beach, FL 32963-5401

Credentials

Series 63, Series 65

Industry experience

16 years

About

Luis Whu is a financial advisor at Lulla Wealth Financial with 16 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Lincoln Financial Securities Corporation, Bankers Life Securities, ProEquities, and Bankers Life and Casualty Company. Luis is also a licensed insurance agent offering a range of insurance products. Lulla Wealth Financial provides personalized investment advisory and wealth management services primarily to individuals and families, including high net worth clients. The firm operates on a non-discretionary basis, collaborating closely with clients to set investment objectives and approving transactions, while also offering wealth-planning and oversight of third-party investment managers.

Client services

Based on Lulla Wealth Financial

Financial planning Portfolio management Selection of other advisers Tax planning, estate planning

Expertise

Based on Lulla Wealth Financial

General retirement planning Life insurance needs analysis Cash flow / budgeting

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Fee options

Fixed

Financial planning services offered for a negotiated flat fee; minimum $2,500 annually, billed quarterly.

Commissions

Certain IARs may receive commissions for the sale of fixed insurance products recommended to clients.

Project-based

Planning services hourly rate minimum of $250, negotiable based on complexity.

Other

Account minimum: $250,000 Minimum fee: Minimum annual flat fee of $2,500 for planning services, billed quarterly in arrears. Fee-only: Lulla Wealth Financial is a fee-only advisory firm and does not receive commissions for advisory services.

Location

4731 Highway A1 A, Suite 227

Vero Beach, FL 32963-5401

Most active in

Florida

Work history

Lulla Wealth Financial, Llc

2021 - Present (5 years)

Lincoln Financial Securities Corporation

2016 - 2021 (5 years)

Bankers Life Securities, Inc.

2016 - 2016 (1 year)

ProEquities, Inc

2010 - 2016 (6 years)

Bankers Life And Casualty Co

2005 - 2016 (11 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Nicholas S

Series 65

Fort Pierce, FL

N.A. Silva & Company, Inc.

Nicholas Silva is the sole advisor at N.A. Silva & Company, Inc., an independent firm based in Fort Pierce, FL. He holds a Series 65 designation and has three years of industry experience. His prior roles include positions at Grand Bay Investments, Silva & Associates, and Raymond James. N.A. Silva & Company provides discretionary asset management and financial consulting to individuals, high-net-worth clients, and business entities. The firm combines fundamental, technical, cyclical, and quantitative analysis to develop tailored investment strategies and also offers business-focused consulting services such as capital structure advice and cash-flow forecasting.

Active portfolio management Founder/Business Owner
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Ramesh G

CFP®, Series 63, Series 65

Vero Beach, FL

Gulati Asset Management LLC

Ramesh Gulati is a CFP®-certified financial advisor with 18 years of industry experience. He has led Gulati Asset Management LLC since 1998. Outside of his advisory role, he is involved in dietary supplement development as a managing member of CBDG LLC and serves on two homeowners association boards. Gulati Asset Management provides discretionary portfolio management and consulting services to individual and institutional clients, including pension plans, trusts, and charitable organizations. The firm constructs customized portfolios using a combination of equities, ETFs, mutual funds, and fixed income, employing both fundamental and technical analysis alongside risk assessment tools such as Monte Carlo simulation and Black Swan tests.

Active portfolio management General tax planning Real estate investing Options & derivatives strategies
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Mark Q

Series 63, Series 65

Vero Beach, FL

Greenfield Financial Services, LLC

Mark Quinn is the sole advisor at Greenfield Financial Services, LLC, an independent firm based in Vero Beach, FL. He holds Series 63 and Series 65 designations and has 41 years of industry experience. Quinn has led Greenfield Financial Services since 2012. Greenfield Financial Services provides ongoing portfolio management to individual and high-net-worth clients, overseeing approximately $2.51 million in assets. The firm operates primarily on a non-discretionary basis, preparing customized Investment Policy Statements and implementing portfolios using a range of securities while managing all client assets internally.

Active portfolio management
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Russell T

Series 63, Series 65

Vero Beach, FL

Gallatin & Company, LLC

Russell Twiss is a financial advisor at Gallatin & Company, LLC with 14 years of industry experience. He has been with Gallatin & Company since 2006 and holds Series 63 and Series 65 licenses. Gallatin & Company, LLC is an independent, fee-only registered investment adviser serving individuals, charitable organizations, institutions, trusts, estates, and pension plans. The firm manages approximately $92.6 million in assets and employs a fundamental security analysis and long-term total-return investment approach, creating individualized portfolios rather than model portfolios.

Wealth management
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Douglas P

Series 63, Series 65

Fort Pierce, FL

Amidon & Petersen Financials, LLC

Douglas Petersen is a financial advisor with Amidon & Petersen Financials, LLC, holding Series 63 and Series 65 licenses and bringing 34 years of industry experience. His prior work includes roles at Commonwealth Financial Network, Cadaret, Grant & Co, Inc., and GWN Securities Inc. Petersen also spends a portion of his time involved in fixed insurance sales. Amidon & Petersen Financials provides personalized financial planning, discretionary portfolio management, and pension consulting primarily to individual clients, including high-net-worth households. The firm uses a structured asset-allocation approach combining fundamental and technical analysis to tailor portfolios to clients’ risk tolerances.

Retirement income strategy Active portfolio management Cash flow / budgeting
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Biran H

Series 63, Series 65, Series 66

Vero Beach, FL

Herndon Wealth Services Inc

Biran Herndon is a financial advisor at Herndon Wealth Services Inc with six years of industry experience. He holds the Series 63, Series 65, and Series 66 designations. Prior to founding his current firm, he worked at Impact Partnership Wealth, LLC and Brookstone Wealth Advisors, among others. He is also involved with Elite Tax Advisory Services, LLC, where he provides tax preparation and insurance services. Herndon Wealth Services serves individuals, high-net-worth clients, and business entities by offering financial planning and consulting rather than discretionary asset management. The firm’s approach includes comprehensive, tailored plan creation and ongoing reviews, with a focus on areas such as business planning, retirement, estate planning, and tax efficiency.

Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Tax strategies for small businesses Founder/Business Owner
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