Peter Kelly

Advisor at Merrill

Updated today

Location

Vero Beach, FL 32963

Credentials

Series 63, Series 66

Industry experience

21 years

About

Peter Kelly is a Financial Advisor with Merrill Lynch Wealth Management. He collaborates with clients to understand their goals and create personalized wealth management strategies that reflect what matters most to them. His approach includes providing investment guidance and access to Merrill's portfolio management resources, as well as leveraging the products and services offered by Bank of America to address clients' entire balance sheets.

Peter has over 20 years of experience in the financial industry, having worked with firms such as Wachovia Securities, AIG Securities Lending, and Charles Schwab in various roles including Repo Trading Product Supervisor, Securities Lending Trader, Institutional Fixed Income Sales, Regional Bond Specialist, and Financial Consultant. His areas of expertise include employee benefits planning, family wealth management strategies, institutional investment consulting, personal retirement planning, portfolio management, small business strategies, individual and corporate investment strategy, tax minimization, and retirement income.

Originally from Huntington, New York, Peter grew up in Manhasset, New York and earned a Bachelor of Science degree in Business Administration from the University of Richmond. He holds the Personal Investment Advisor (PIA) designation and is associated with Merrill Lynch Wealth Management. Peter moved to Florida in 2010 and currently resides in Vero Beach. He has three children and enjoys golfing, snow skiing, and spending time at the beach.

Client services

Based on Merrill

Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops
Performance measurement reports, allocation modeling, ips, research reports and services, see schedule d

Expertise

Wealth management Retirement income strategy General retirement planning Tax-loss harvesting Tax strategies for small businesses

Occupation focus

Based on Merrill

Executive Founder/Business Owner

Demographic focus

Parents

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Fee options

Percentage

$0 - $2,000,000: 1.10% (for Managed Strategy with MFSA under $2 million) $2,000,000+: 1.00% (for Managed Strategy with MFSA at and above $2 million)

Other

Account minimum: $2,000,000 minimum to qualify for Premium Access Strategy per SEC data and Merrill brochure context; no other firm-wide minimum clearly stated

Location

660 Beachland Blvd

Vero Beach, FL 32963

Most active in

Alabama · Florida · Texas · Virginia

Work history

Bank of America, N.A.

2023 - Present (3 years)

Merrill

2023 - Present (3 years)

Fidelity brokerage Services LLC

2020 - 2023 (3 years)

Uber

2016 - 2020 (4 years)

Charles Schwab

2010 - 2020 (10 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Ramesh G

CFP®, Series 63, Series 65

Vero Beach, FL

Gulati Asset Management LLC

Ramesh Gulati is a CFP®-certified financial advisor with 18 years of industry experience. He has led Gulati Asset Management LLC since 1998. Outside of his advisory role, he is involved in dietary supplement development as a managing member of CBDG LLC and serves on two homeowners association boards. Gulati Asset Management provides discretionary portfolio management and consulting services to individual and institutional clients, including pension plans, trusts, and charitable organizations. The firm constructs customized portfolios using a combination of equities, ETFs, mutual funds, and fixed income, employing both fundamental and technical analysis alongside risk assessment tools such as Monte Carlo simulation and Black Swan tests.

Active portfolio management General tax planning Real estate investing Options & derivatives strategies
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Luis W

Series 63, Series 65

Vero Beach, FL

Lulla Wealth Financial

Luis Whu is a financial advisor at Lulla Wealth Financial with 16 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Lincoln Financial Securities Corporation, Bankers Life Securities, ProEquities, and Bankers Life and Casualty Company. Luis is also a licensed insurance agent offering a range of insurance products. Lulla Wealth Financial provides personalized investment advisory and wealth management services primarily to individuals and families, including high net worth clients. The firm operates on a non-discretionary basis, collaborating closely with clients to set investment objectives and approving transactions, while also offering wealth-planning and oversight of third-party investment managers.

General retirement planning Life insurance needs analysis Cash flow / budgeting
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Mark Q

Series 63, Series 65

Vero Beach, FL

Greenfield Financial Services, LLC

Mark Quinn is the sole advisor at Greenfield Financial Services, LLC, an independent firm based in Vero Beach, FL. He holds Series 63 and Series 65 designations and has 41 years of industry experience. Quinn has led Greenfield Financial Services since 2012. Greenfield Financial Services provides ongoing portfolio management to individual and high-net-worth clients, overseeing approximately $2.51 million in assets. The firm operates primarily on a non-discretionary basis, preparing customized Investment Policy Statements and implementing portfolios using a range of securities while managing all client assets internally.

Active portfolio management
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Russell T

Series 63, Series 65

Vero Beach, FL

Gallatin & Company, LLC

Russell Twiss is a financial advisor at Gallatin & Company, LLC with 14 years of industry experience. He has been with Gallatin & Company since 2006 and holds Series 63 and Series 65 licenses. Gallatin & Company, LLC is an independent, fee-only registered investment adviser serving individuals, charitable organizations, institutions, trusts, estates, and pension plans. The firm manages approximately $92.6 million in assets and employs a fundamental security analysis and long-term total-return investment approach, creating individualized portfolios rather than model portfolios.

Wealth management
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Biran H

Series 63, Series 65, Series 66

Vero Beach, FL

Herndon Wealth Services Inc

Biran Herndon is a financial advisor at Herndon Wealth Services Inc with six years of industry experience. He holds the Series 63, Series 65, and Series 66 designations. Prior to founding his current firm, he worked at Impact Partnership Wealth, LLC and Brookstone Wealth Advisors, among others. He is also involved with Elite Tax Advisory Services, LLC, where he provides tax preparation and insurance services. Herndon Wealth Services serves individuals, high-net-worth clients, and business entities by offering financial planning and consulting rather than discretionary asset management. The firm’s approach includes comprehensive, tailored plan creation and ongoing reviews, with a focus on areas such as business planning, retirement, estate planning, and tax efficiency.

Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Tax strategies for small businesses Founder/Business Owner
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Blake C

Series 63, Series 65

Vero Beach, FL

ONESOURCE Wealth Advisors

Blake Campbell is a financial advisor with ONESOURCE Wealth Advisors in Vero Beach, FL, holding Series 63 and Series 65 licenses and bringing 10 years of industry experience. His prior roles include positions at Worth Unlimited LLC, LifePro Asset Management, Virtue Capital Management, and Horter Investment Management. Outside of investment advisory, he is involved in debt reduction and budget counseling through an unaffiliated business, Money Mastery, which offers a debt elimination system to clients. ONESOURCE Wealth Advisors is a two-advisor firm providing discretionary portfolio management, financial planning, and retirement-plan advisory services to individuals, trusts, estates, and businesses. The firm employs a combination of in-house management and third-party managers, conducts regular account reviews, and offers public seminars and workshops.

Retirement plans for business owners (SEP, solo 401k) Business sale tax planning Equity compensation tax strategy Options & derivatives strategies Founder/Business Owner Executive
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