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Tobin Wills

Advisor at Optima Capital LLC

Updated today

Location

Azusa, CA

Credentials

CFP®, Series 63, Series 65

Industry experience

31 years

About

Tobin Wills is a CFP® professional with over 31 years of experience in financial advising. He is currently with Optima Capital LLC, where he has worked since 2019, including a prior period from 2019 to 2020, and previously held roles at Royal Alliance Associates, Inc. and Zahorik Financial And Insurance Services, Inc. Outside of his advisory work, Wills is a certified flight instructor specializing in military and tactical aviation. Optima Capital LLC provides discretionary portfolio management, financial planning, and consulting services to individuals, charitable organizations, and corporations. The firm employs ETF and mutual fund strategies, model portfolios, and a variety of analytical methods, and is affiliated with Premier Network, which offers CPA services, tax planning, insurance, and employee-benefit services.

Client services

Based on Optima Capital LLC

Financial planning Portfolio management Selection of other advisers Advisory consulting

Expertise

Based on Optima Capital LLC

Options & derivatives strategies Passive / index investing Tax-loss harvesting

Occupation focus

Based on Optima Capital LLC

Retired

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Fee options

Fixed

Fixed fees possible for financial planning depending on plan scope and complexity.

Percentage

up to 1.50% annually (negotiable, billed quarterly in advance, pro rata if mid-quarter)

Commissions

Insurance products commissions and securities sales commissions via registered representatives; separate from advisory fees.

Project-based

$250/hour, negotiable depending on service scope.

Other

Account minimum: $50,000 Fee-only: Financial planning and advisory consulting at $250 per hour (negotiable), fixed fees for financial planning also possible.

Location

Azusa, CA

Most active in

California

Work history

Optima Capital LLC

2022 - Present (4 years)

Optima Capital LLC

2019 - 2020 (1 year)

Royal Alliance Associates, Inc.

2018 - 2022 (4 years)

Signator Investors, Inc.

2016 - 2018 (2 years)

Zahorik Financial And Insurance Services, Inc.

2003 - 2022 (19 years)

Transamerica Financial Advisors, Inc.

2003 - 2016 (13 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Ryan Miyamoto is a CFP® professional with 20 years of industry experience. He is the principal advisor at Derive Wealth, where he has worked since 2016. Prior to this, he was with USAA Financial Advisors Inc. for six years and StashClass LLC for two years. Derive Wealth provides comprehensive financial planning and portfolio management services to individuals, families, high-net-worth clients, and small businesses. The firm employs a Core + Satellite investment approach using low-cost indexed funds combined with targeted sector or passive satellite holdings and offers a fixed advisory fee model without transaction commissions or performance-based fees.

Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) General retirement planning
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Series 63, Series 65

Ontario, CA

Seen Consulting LLC

Suzanne Chen is the principal of SEEN Consulting LLC, an independent advisory firm based in Ontario, California. She holds Series 63 and Series 65 licenses and has 27 years of industry experience, including prior roles at Golden State Advisors, LLC and Amber Systems Technologies. SEEN Consulting LLC provides discretionary portfolio management and financial consulting to individual and high-net-worth clients, managing approximately $52 million across about 32 accounts. The firm combines technical and fundamental analysis with modern portfolio theory to construct diversified portfolios and conducts monthly account reviews while offering financial consulting at no additional charge.

Wealth management Real estate investing
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Series 65

Monrovia, CA

Diversified Financial Management Group, LLC

Richard Cornfield is a financial advisor with Diversified Financial Management Group, LLC, holding a Series 65 designation and 14 years of industry experience. He has worked at Diversified Financial Management Group since 2010. In addition to his advisory role, he is involved in the sale of insurance company products. Diversified Financial Management Group is an independent registered investment adviser serving a broad clientele, including high-net-worth individuals, business owners, and clients nearing or in retirement. The firm recommends third-party portfolio managers and emphasizes asset-allocation strategies focused on capital preservation, while integrating financial planning and offering insurance and planning solutions such as life insurance, annuities, and life settlements.

Annuities General estate planning guidance College savings (529s, UTMA, etc.) Retirement income strategy Long-term care insurance
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Timothy C

CFA®, Series 63, Series 65

San Dimas, CA

Cheng Wealth Management, LLC

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Passive / index investing Private / alternative investments
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Matthew L

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Baldwin Park, CA

Matthew H. Lam, CPA

Matthew Lam is the principal of Matthew H. Lam, CPA, where he has provided tax and accounting services since 2015. He holds a Series 65 designation and has six years of experience in the financial industry. His prior experience includes roles at several accounting firms and a brief tenure at Intuit Inc. The firm offers discretionary portfolio management alongside accounting services under the same business name. Matthew H. Lam, CPA serves individuals, corporate pension and profit-sharing plans, charitable trusts, foundations, and other trusts. The firm’s investment approach is based on fundamental analysis and a long-term, buy-and-hold strategy with periodic rebalancing and tax-loss harvesting available upon request.

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Series 65

Pasadena, CA

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Options & derivatives strategies Tax strategies for small businesses Retirement plans for business owners (SEP, solo 401k)
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