Lawrence Zimbler is the sole advisor at 4Square Advisory Services, Inc. in Fenton, MI, holding Series 63 and Series 65 licenses with 16 years of industry experience. He has worked at Ridgeway Conger Advisory Services Inc. and has maintained a long-standing role with the National Association of Tax Professionals since 2005. In addition to his advisory work, he owns a tax preparation and education business that provides tax return preparation, advice, representation, and continuing education for tax professionals. 4Square Advisory Services primarily serves individual and high-net-worth clients with portfolio management and financial planning, utilizing written Investment Policy Statements tailored to client goals. The firm employs a model-driven investment process covering mutual funds, fixed income, REITs, ETFs, annuities, TIPS, and international securities, often with discretionary trading authority, and offers fiduciary advice for retirement accounts and services to tax-exempt organizations.

Jeremy was raised in Davison, Michigan and graduated from Davison High School. He is the son of an African-American Air Force Veteran who served in Vietnam and Korea. His mother, a retired IT professional, is the daughter of an AC Spark Plug engineer who worked in Flint for over 30 years. After high school, Jeremy attended Central Michigan University where he earned his Bachelor of Science in Business Administration with a double major in Personal Financial Planning and Real Estate Development & Finance. He was also a 4-year varsity letter recipient in football as a wide receiver. Fire Up Chips! Jeremy has been working in the financial services industry since 2012 and has been a Certified Financial Planner™ (CFP®) certificate holder since 2015. The CFP® certification marks identify professionals who have met the high standards of competency and ethics established and enforced by the CFP Board. CFP Board's Standards of Professional Conduct require CFP® professionals to act in their clients’ best interests. Jeremy lives in Swartz Creek with his wife, Carol, an elementary school teacher at Dewitt Public Schools. They have been married since 2015 and have two children, Harrison and Scarlett, whom they welcomed in 2018 and 2021, respectively. Jeremy enjoys playing and watching sports, movies, and spending time with his family.

Daniel Ryan is the principal advisor at Daniel Ryan Financial LLC in Holly, MI, with 12 years of industry experience. He holds a Series 65 designation and previously worked at Jackson Financial for eight years before founding his independent firm. Outside of advisory work, he assists in family-related land management and works part-time as a sales associate in a lumber and hardware business. Daniel Ryan Financial LLC serves individual investors and a small number of institutional clients, including pension and profit-sharing plan sponsors. The firm provides portfolio management and financial planning, with a focus on employer-sponsored retirement plans, using an investment approach that combines cyclical and fundamental analysis with modern portfolio theory.

Michael Kastler is the principal advisor at Kastler Financial Planning in Ortonville, MI. He holds Series 63 and Series 65 licenses and has 10 years of industry experience, including roles at The Prudential Insurance Company of America and several wealth management firms. He serves as a member of the Alumni Board for Notre Dame Preparatory School, assisting with alumni activities. Kastler Financial Planning is a fee-only advisory firm focused on financial and retirement planning for individuals nearing or in retirement. The firm employs a predominantly passive investment approach based on Modern Portfolio Theory, offers various planning engagement options, and uses flat-fee, tiered, and hourly billing rather than percentage-of-assets fees.

Joseph Venegas is the principal of JDV Wealth Advisors, LLC, an independent firm based in Goodrich, Michigan. He holds a Series 66 designation and has 17 years of industry experience. In addition to his advisory role, Venegas is involved in independent insurance sales, tax preparation services, and serves as a high school football and baseball coach. JDV Wealth Advisors provides personalized financial planning and portfolio management services to individual clients, emphasizing individualized asset allocation and Modern Portfolio Theory. The firm generally operates on a non-discretionary basis and often acts as a co-advisor when recommending third-party investment managers.

Kenneth Schrauben is a financial advisor at Retirement Capital Services LLC with 13 years of industry experience. He holds a Series 65 designation and previously worked at Horter Investment Management and Research Money Management, LLC. Schrauben is also the owner of Equity Pro Shop, LLC. Retirement Capital Services LLC serves individuals and high-net-worth clients by providing portfolio management and financial planning. The firm employs diverse investment strategies, including options and alternative vehicles, and typically manages accounts on a discretionary basis with quarterly reporting.

Jacob Loucks is a financial advisor with Wealth for You Financial, LLC, holding a Series 65 designation and one year of industry experience. His prior work includes roles at Barnett Financial and Tax, Foguth Financial Group, and various positions outside the financial sector. Wealth For You Financial, LLC offers comprehensive financial planning, consulting, and discretionary portfolio management for individual and high-net-worth clients, utilizing model portfolios and third-party sub-advisers to align with client objectives and risk tolerances. The firm also maintains affiliated insurance and tax businesses and co-manages approximately $65 million in discretionary assets.

Lance Arnold is a financial advisor at Reliance Asset Management LLC and holds a Series 65 designation. He has one year of experience in the financial industry and has worked at Senior Care of Michigan for ten years. Outside of advisory work, he has a background in senior care services. Reliance Asset Management LLC provides co-advisory asset management services to individuals, high-net-worth clients, trusts, and estates by partnering with a third-party portfolio manager. The firm focuses on model portfolios consisting of no-load mutual funds, ETFs, individual equities, and cash instruments, regularly reviewing client accounts to align investments with documented goals and risk tolerances.

Travis Maxon is a financial advisor at Reliance Asset Management LLC with four years of industry experience. He holds a Series 65 designation and has worked previously at Gradient Advisors LLC. Outside of his advisory role, Maxon is involved in insurance sales through Senior Care of Michigan. Reliance Asset Management LLC provides co-advisory asset management services to individuals, high-net-worth clients, trusts, and estates by working with a third-party portfolio manager. The firm focuses on selecting and managing model portfolios primarily composed of no-load mutual funds, ETFs, individual equities, and cash instruments.

Todd Hulliberger is a Series 65-licensed financial advisor with Reliance Asset Management LLC and has seven years of industry experience. Prior to joining Reliance Asset Management in 2026, he worked at Gradient Advisors for seven years. He is also involved with Senior Care of Michigan, where he has worked in insurance sales since 2006. Reliance Asset Management LLC provides co-advisory asset management services to individuals, high-net-worth clients, trusts, and estates by working with a third-party portfolio manager. The firm focuses on model portfolios using no-load mutual funds, ETFs, individual equities, and cash instruments, with an investment approach centered on discretionary model selection and periodic client account reviews.

Nicholas Goode is a financial advisor at Altar Rock with 23 years of industry experience. He holds Series 63 and Series 65 designations and has previously worked at LPL Financial, Vantage Point Planning, and the Center For Wealth Planning Advisors. He is also the president of Renewable Woods LLC, a non-investment-related business. Altar Rock primarily serves high-net-worth individuals, families, and trusts, offering discretionary portfolio management and financial planning. The firm employs a combined qualitative and quantitative investment approach overseen by an Investment Committee, focusing on asset allocation, tax-aware construction, and manager selection, with regular portfolio reviews.

Kristine Sherwood is a ChFC® at Rachor Investment Advisory Services, LLC with 6 years of industry experience. She has been with Rachor Investment Advisory Services since 2009. Rachor Investment Advisory Services serves individual and high-net-worth clients, trusts, qualified retirement plans, charitable organizations, and privately held businesses, managing approximately $205 million in discretionary assets. The firm offers portfolio management through diversified and concentrated strategies, financial planning, and plan-level fiduciary services, and is notable for its Michigan public accounting firm license and integration of accounting support within its advisory services.

Tod Fisher is a CFP® professional with 15 years of industry experience, currently serving as an advisor at Rachor Investment Advisory Services, LLC since 2007. Outside of his advisory role, he is a general partner and drummer in a band called After It All. Rachor Investment Advisory Services manages approximately $205 million in discretionary assets for individual and high-net-worth clients, trusts, qualified retirement plans, charitable organizations, and privately held businesses. The firm offers portfolio management through diversified and concentrated strategies, financial planning, and fiduciary services, supported by its unique combination of investment management and limited accounting capabilities through CPA leadership.

Gage Harris is a financial advisor at Wealth for You Financial, LLC with one year of industry experience. He holds a Series 65 credential and has worked at Barnett Financial & Tax, Titan Wealth Advisors, and Rochester Christian University. Outside of his financial advisory role, he teaches piano lessons on a flexible schedule. Wealth for You Financial, LLC offers comprehensive financial planning, consulting, and discretionary portfolio management for individual and high-net-worth clients. The firm implements investment strategies through model portfolios and third-party sub-advisers, with a distinctive structure that integrates insurance and tax services under common ownership.

Parker Barnett is a Series 65-licensed financial advisor with six years of industry experience. He is currently with Wealth For You Financial, LLC and also owns Barnett Financial & Tax, where he operates as an independent insurance agent. Outside of financial advising, he is the owner of Parker Barnett Professional Building, LLC. Wealth For You Financial, LLC offers comprehensive financial planning, consulting, and discretionary portfolio management for individual and high-net-worth clients. The firm employs model portfolios and third-party sub-advisers to align investments with client objectives and risk tolerances, and also has affiliated insurance and tax services under common ownership.

Randolph Redmond is a financial advisor at RHL Group, LLC with 33 years of industry experience. He holds the ChFC® and Series 63 designations and has worked at RHL Group since 2009, with a ten-year tenure at Cambridge Investment Research Advisors prior to his current role. Outside of his advisory work, he owns Organized Legacy Program, LLC, which organizes clients’ post-death wishes into comprehensive summary books. RHL Group, LLC provides wealth management, investment management, and financial planning services to individuals, trusts, estates, pension plans, charities, and business entities. The firm employs a long-term investment approach that integrates fundamental, quantitative, and modern portfolio theory to build diversified portfolios and offers discretionary and non-discretionary portfolio management alongside specialized consulting services.

Edward Irwin is a CFP®-designated financial advisor with 15 years of industry experience. He is currently with Security First Financial, where he has worked since 2025. Prior to this, he held roles at Reliable Planning LLC, Thrivent Investment Management Inc., and IGO Capital Management, Inc. Outside of advising, he is involved in publishing and business consulting through his ownership of Reliable Portfolio, LLC and Reliable Planning LLC. Security First Financial provides personalized investment management to individuals, families, businesses, and nonprofit organizations, managing approximately $299 million in assets. The firm operates on a fee-only basis, primarily investing in no-load mutual funds, ETFs, and certificates of deposit, and is noted for its unusually high client-to-advisor ratio.

Paul Puro is a financial advisor at RHL Group, LLC with 27 years of industry experience. He holds Series 63 and Series 65 licenses and previously worked for Cambridge Investment Research Advisors, Inc. for ten years. Outside of his advisory role, Paul is an independent insurance agent representing various companies and owns Puro Financial Services, LLC. RHL Group, LLC provides wealth management, investment management, and financial planning services to individuals, trusts, estates, pension and profit-sharing plans, charities, and business entities. The firm employs a long-term investment approach using fundamental, quantitative, and modern portfolio theory to build diversified portfolios, offering both discretionary and non-discretionary management along with retirement-plan consulting and specialized product management.

Alexander Finsterwald is a financial advisor at RHL Group, LLC with one year of industry experience. He holds the Series 65 designation and has worked previously at Acorn Wealth Advisors, LLC, First State Bank, Level One Bank/First Merchants Bank, and Chemical Bank/TCF Bank/Huntington Bank. RHL Group, LLC provides wealth management, investment management, and financial planning services to individuals, trusts, estates, pension and profit-sharing plans, charities, and business entities. The firm employs a long-term investment approach grounded in fundamental, quantitative, and modern portfolio theory to build diversified portfolios tailored to client objectives.

Mark Herhold is a financial advisor at Security First Financial in Swartz Creek, MI, holding a Series 65 designation with 16 years of industry experience. He has been with Security First Financial since 1999. Security First Financial provides personalized investment management to individuals, families, businesses, and nonprofit organizations, managing approximately $299 million in assets for about 640 family units as of January 2026. The firm operates as a fee-only adviser with a focus on no-load mutual funds, ETFs, and certificates of deposit, employing various analysis methods and managing accounts on a discretionary basis.