Flat-fee, factor investing / smart beta financial advisors in Cambridge, MA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies to improve your portfolio's risk and return, you need an advisor who understands how these approaches work in practice. A common mistake is treating these strategies as simple market timing or guessing games, rather than systematic methods based on specific investment factors.
- Factor selection expertise. Ask how they choose which factors to emphasize, such as value, momentum, or quality, and how they adjust for market conditions.
- Cost transparency. Flat-fee advisors charge a set price regardless of assets, so confirm how fees align with the services and factor strategies offered.
- Portfolio integration. Check how they combine factor investing with your existing holdings to avoid unintended risks or overlaps.
- Tax impact awareness. Factor strategies can trigger trades; ask how they manage tax consequences, especially given Massachusetts' additional income surtax thresholds.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Trevor G
CFP®, Series 63, Series 66, Series 65
Wellesley, MA
Thrive Investments, LLC
Trevor Gailun specializes in factor investing and smart beta strategies, offering flat-fee financial planning with a $300 upfront fee and $187.50 quarterly thereafter, waived for assets over $1 million. Serving high-net-worth clients from Wellesley, MA, he employs a quantitative, ETF-centric approach with discretionary portfolio management, differentiating himself through a customizable online planning portal and focused client relationships.
Experience: 7 years
Avg account: $3,075,844
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Elizabeth H
Series 65, Series 63
Chicago, IL
Impact Financial
Elizabeth Heneman specializes in factor investing and smart beta strategies, applying Modern Portfolio Theory to optimize portfolios while managing risks and tax impacts. Operating from Boston, her firm offers flat-fee, project-based financial planning with ongoing monthly options, serving individuals, trusts, estates, and small business owners, which provides a comprehensive and transparent fee structure compared to other advisors in the Cambridge area.
Experience: 1 year
Avg account: $888,960
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Eric H
CFP®, CFA®
Cambridge, MA
East Horizon Investments
Eric Henderson in Cambridge, MA, specializes in factor investing and smart beta strategies, supported by his CFP® and CFA® credentials and 14 years of experience. His firm, East Horizon Investments, offers flat-fee financial planning projects and serves high-net-worth clients with a focus on intrinsic-value investing and discretionary portfolio management, managing around $42 million for about 30 clients.
Experience: 14 years
Avg account: $1,600,857
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Julia F
Series 66
Cambridge, MA
Wealth Enhancement Advisory Services, LLC
Julia Felisberto Mendes offers expertise in factor investing and smart beta strategies within a large, SEC-registered firm in Cambridge, MA, providing flat-fee financial planning and consulting services starting at $250. Her background includes experience at major financial institutions and entrepreneurial ventures, supporting a diverse client base with a blend of passive and active investment approaches guided by an internal Investment Committee.
Experience: 1 year
Avg account: $1,378,035
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