Top factor investing / smart beta financial advisors in Encinitas, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to align your investments with specific market factors like value, momentum, or quality, these advisors can help you navigate that approach. Without a clear understanding of factor investing, you might end up with a portfolio that doesn’t truly reflect your risk tolerance or goals.
- Factor selection clarity. Ask how they choose which factors to emphasize and why those fit your financial situation.
- Risk management focus. Confirm they explain how factor strategies can behave differently in various market conditions.
- Portfolio integration. See if they discuss how factor investing fits with your existing assets and overall plan.
- Cost awareness. Inquire about fees related to smart beta funds versus traditional index funds and how that impacts your returns.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Carlos H
Series 63, Series 65
San Diego, CA
Wealth Enhancement Advisory Services, LLC
Carlos Hernandez specializes in factor investing and smart beta strategies, making him well-suited to help clients in Encinitas, CA, align their portfolios with specific market factors. Operating within Wealth Enhancement Advisory Services, LLC, a large SEC-registered firm, he offers a strategic blend of passive and active management, flat-fee planning options, and experience serving high earners and baby boomers, distinguishing him from other advisors in the area.
Experience: 5 years
Avg account: $1,378,035
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Frank S
CFP®, Series 63
Carlsbad, CA
Tactive Advisors, LLC
Frank Stanley's expertise in factor investing and active portfolio management, combined with 25 years of experience and CFP® certification, equips him to guide clients in Encinitas on smart beta strategies. Operating from Carlsbad, his firm uses a model-driven Black-Litterman approach and offers flat-fee financial planning alongside a 1.5% AUM advisory fee, serving a diverse client base including trusts and institutional investors.
Experience: 26 years
Avg account: $214,707
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Laura D
Series 63, Series 66
Escondido, CA
DeVore Financial Advisors LLC
Laura Devore offers expertise in factor investing and smart beta strategies, supported by 34 years of industry experience and Series 63 and 66 licenses. Operating from Escondido, CA, her firm provides flat-fee financial planning with a $2,500 minimum and combines discretionary portfolio management with algorithm-driven strategies, distinguishing her approach from others in the Encinitas area.
Experience: 34 years
Avg account: $1,276,792
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Jesse L
Series 63, Series 65
San Diego, CA
Compass Financial Management LLC
Jesse Lipscomb specializes in factor investing and smart beta strategies, supported by 16 years of experience and Series 63 and 65 licenses. Operating from San Diego with Compass Financial Management, he offers a multi-disciplinary investment approach and serves both individual and high-net-worth clients, differentiating himself with discretionary portfolio management and retirement plan consulting services.
Experience: 16 years
Avg account: $393,103
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Wesley M
Series 65
San Diego, CA
M Wealth Management, LLC
Wesley Melbrod offers expertise in factor investing and smart beta strategies, supported by 11 years of experience and a Series 65 designation. Operating from San Diego with M Wealth Management, he provides flat-fee and independent advisory services, emphasizing evidence-based, tax-aware investment approaches and serving both high-net-worth individuals and business clients.
Experience: 11 years
Avg account: $495,985
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