Top advisors focused on elder care planning in Florida

The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.

When you’re managing the financial and care needs of an aging parent or relative, you need an advisor who understands the complexities of elder care planning. Without this focus, it’s easy to overlook costs like long-term care or mismanage benefit eligibility, which can lead to financial strain.

  • Long-term care costs. Ask how they help you plan for expenses like nursing homes or in-home care, which can quickly deplete savings.
  • Benefit coordination. Confirm they know how to navigate Medicare, Medicaid, and veterans’ benefits to maximize support.
  • Estate and guardianship planning. Check if they assist with setting up powers of attorney and healthcare directives to protect your loved one’s interests.
  • Family communication. See if they facilitate discussions among relatives to align on care decisions and financial responsibilities.

Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.

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William S

Series 63, Series 65

College Station, TX

Smith & Wyatt

William Soltow is a financial advisor at Smith & Wyatt with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Smith & Wyatt since 2022, following previous roles at CoreCap Advisors and Cambridge Investment Research. Outside of advisory work, he is the founder of Frontier Wealth Management and acts as an independent insurance agent. Smith & Wyatt provides investment advisory and financial planning services to individuals, including high-net-worth clients, and corporations. The firm emphasizes discretionary portfolio management using mutual funds and ETFs, with tailored strategies based on various analytical methods and client-specific objectives.

General estate planning guidance Retirement income strategy Wealth management
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Kristin M

Series 66

Mt Pleasant, SC

Primerica Advisors

Kristin Manna is a financial advisor with Primerica Advisors and holds a Series 66 designation. She has one year of industry experience, including roles at Park Avenue Securities, Guardian Life Insurance Company, and Consolidated Planning Holdings, Inc. Prior to entering the financial industry, she worked in education for eight years. Outside of advising, Kristin is an author and publisher of a basketball coaching notebook and works as a math tutor for high school students. Park Avenue Securities serves a broad retail client base with a range of brokerage and advisory services, utilizing proprietary and third-party investment strategies across various account types and investment vehicles.

Business exit / sale strategy Tax-loss harvesting Self-Employed Founder/Business Owner
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Rafael R

Series 66

Miami, FL

Morgan Stanley

Rafael Rosenthal is a financial advisor with Morgan Stanley in Miami, FL, holding a Series 66 designation and bringing 17 years of industry experience. His career includes roles at Morgan Stanley Private Bank, Morgan Stanley Smith Barney LLC, and Wells Fargo Clearing. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a wide range of advisory programs, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and employs structured planning tools and analyses to support client outcomes.

General estate planning guidance
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Stephen H

Series 65

Plano, TX

Fisher Investments

Stephen Harris is a financial advisor at Fisher Investments with a Series 65 designation. He has worked at Fisher Investments since 2023 and previously was involved with FIBA Basketball and East Stroudsburg University. Fisher Investments serves a global mix of institutional and private clients, providing discretionary portfolio management across equity, fixed-income, and blended mandates. The firm uses a centralized investment policy committee and employs tax-aware processes and defensive tactics to manage risk and positioning.

Tax-loss harvesting Active portfolio management ESG / Sustainable investing Options & derivatives strategies Concentrated stock management Founder/Business Owner Executive
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Gary C

Series 63

St. Augustine, FL

Mass Mutual Investors Services

Gary Conicella is a financial advisor with MassMutual Investors Services in St. Augustine, FL, holding a Series 63 designation and possessing 34 years of industry experience. His prior roles include positions at MetLife Securities Inc. and Metropolitan Life Insurance Company, where he worked for over two decades. He is also involved in an outside insurance business, focusing on life, fixed annuities, and disability products. MassMutual Investors Services is a broker-dealer and SEC-registered investment adviser providing financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm emphasizes collaborative, annual financial planning engagements supported by firm-approved analytical tools and offers a range of planning programs including estate settlement and employer-sponsored planning.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Christopher T

Series 65

Waxahachie, TX

Legacy Wealth Advisors, Inc.

Christopher Tucker is a financial advisor at Legacy Wealth Advisors, Inc. in Waxahachie, TX, holding a Series 65 designation with six years of industry experience. He has been with Legacy Wealth Advisors since 2013. Outside of his advisory role, he owns and operates a seasonal Christmas light installation business. Legacy Wealth Advisors serves individuals, pension and profit-sharing plans, trusts, estates, and business entities, providing comprehensive and modular financial plans, consultations, and discretionary asset management. The firm uses fundamental long-term and technical analysis to implement strategies tailored to client objectives.

General retirement planning Elder care planning Social Security optimization College savings (529s, UTMA, etc.) General tax planning

Hunter C

Series 66

Huntersville, NC

Merrill

Hunter Conley is a Financial Solutions Advisor with Merrill Lynch Wealth Management. In his role, he partners with clients to understand their financial priorities and develop strategies that address short-, mid-, and long-term goals. He provides guidance on investing, retirement planning, and saving for unexpected expenses, and coordinates access to Bank of America specialists for services including banking, credit, home financing, and small business solutions. With a focus on managing complex and competing financial demands, Hunter works one-on-one with clients to define their goals and tailor portfolio strategies accordingly. He offers ongoing advice and adapts financial plans as clients’ situations evolve. His expertise includes investment advisory services, retirement planning, and wealth management strategies. Hunter holds a bachelor's degree from the University of North Carolina System. He has earned several professional designations, including Chartered Financial Analyst (CFA), CERTIFIED FINANCIAL PLANNER (CFP), Personal Investment Advisor (PIA), and Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA).

General retirement planning College savings (529s, UTMA, etc.) Elder care planning Caring for aging parents Cash flow / budgeting Executive Founder/Business Owner Mid-Career Professionals HENRY (High Earners, Not Rich Yet)
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Austin L

CFP®, Series 65

Foster City, CA

Bailard, Inc.

Austin Lastinger is a CFP® with eight years of industry experience, currently serving as a financial advisor at Bailard, Inc. He has been with Bailard since 2016, following four years at the University of San Diego. Bailard, Inc. provides wealth and asset management services to high-net-worth individuals, institutions, and investment companies. The firm employs a multi-asset investment approach that integrates quantitative models, fundamental research, and qualitative judgment, and offers specialized strategies including sustainable, responsible, and impact investing.

ESG / Sustainable investing Concentrated stock management Elder care planning Real estate investing Executive Founder/Business Owner
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Carol G

CFP®, Series 63, Series 65

San Mateo, CA

Gosho Financial Group

Carol Gosho is a Certified Financial Planner® with 24 years of industry experience. She has been the principal advisor at Gosho Financial Group since 2011. The firm serves individuals, families, businesses, trusts, estates, donor-advised funds, and retirement plan participants by providing fee-based investment advisory services and non-discretionary financial planning. Gosho Financial Group employs a tactical allocation approach using fundamental, technical, and cyclical analysis to manage custom discretionary portfolios and offers educational seminars and plan-level consulting as part of its pension services.

Retirement income strategy Income planning Elder care planning General tax planning Cash flow / budgeting Approaching retirement

Maggie B

CFP®, CPA, RICP®

Naperville, IL

NexJenn Financial Services

I believe that everyone should have access to a professional advisor who understands their needs and can help them achieve the lifestyle they desire. As a financial advisor, I am dedicated to learning about your personal goals and using them to build a retirement plan tailored to your unique situation. NexJenn Financial Services was founded in response to the demand for financial planning from my tax clients. Often squeezed between spending for their kids’ education, caring for an elderly relative and saving for their own retirement, many were anxious about their financial future. I have enjoyed helping my clients find a balance and focus on building a strong financial future. I am a CPA® and CERTIFIED FINANCIAL PLANNER Professional®, as well as a Retirement Income Certified Professional®. Additionally, I am a member of the National Association of Personal Financial Advisors and the XY Planning Network. In my spare time, my husband and I volunteer at a homeless shelter. I also love to bike and travel and am an aspiring photographer. I have been married for 30 years and together with my awesome husband, we’ve raised three awesome kids.

General retirement planning Elder care planning Sandwich Generation Gen X (Born 1965-1980)
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