Top factor investing / smart beta financial advisors in Michigan
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
You might consider a factor investing or smart beta advisor if you're looking to enhance your portfolio by targeting specific investment drivers like value, momentum, or quality factors. Without a clear understanding of how these factors interact and affect risk, you could end up with unintended exposures that don't align with your goals.
- Factor selection rationale. Ask how they choose which factors to emphasize and why those fit your financial situation.
- Risk management approach. Confirm how they monitor and adjust for factor risks that can fluctuate over time.
- Portfolio integration. Understand how they blend factor strategies with your existing investments to avoid overlap or gaps.
- Fee structure clarity. Factor-based strategies can vary in cost; check how fees relate to the complexity and expected benefits.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Bryce G
Series 65
Grosse Point, MI
Generational Wealth Advisors
Bryce Gray specializes in factor investing and smart beta strategies, applying Modern Portfolio Theory through institutional-share mutual funds, ETFs, and separately managed accounts to manage risk and enhance portfolios. Based in Grosse Point, MI, he offers flat-fee and AUM-based pricing, serving high-net-worth clients with seven years of experience and a Series 65 credential, distinguishing him with a multi-team advisory model and a background as an attorney and business owner.
Experience: 7 years
Avg account: $2,805,052
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Timothy P
Series 63
Ann Arbor, MI
Wealth Enhancement Advisory Services, LLC
Timothy Parros specializes in factor investing and smart beta strategies, making him well-suited for clients in Michigan seeking targeted investment approaches that consider value, momentum, and quality factors. With 33 years of experience at a large firm offering flat fees and a range of advisory services, he also supports business owners with retirement plans and exit strategies, providing a broad expertise that complements his factor investing focus.
Experience: 33 years
Avg account: $1,378,035
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Richard B
Series 65
Farmington Hills, MI
Bloom Advisors
Richard Bloom specializes in factor investing and smart beta strategies, making him well-suited for clients in Michigan seeking targeted investment drivers like value and momentum. With 15 years of experience and a Series 65 license, he offers fee-only discretionary money management through Bloom Advisors, focusing on strategic asset allocation and diversified multi-asset portfolios, primarily using institutional-share mutual funds and ETFs, catering to high-net-worth individuals.
Experience: 15 years
Avg account: $1,387,971
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Christopher B
CFP®, Series 63, Series 66
Grand Rapids, MI
Lifeworks Advisors, LLC
Christopher Bowman specializes in factor investing and smart beta strategies, making him well-suited for clients in Michigan seeking targeted investment drivers like value and momentum. His firm, Lifeworks Advisors, offers discretionary wealth management with integrated tax and accounting services, employing a planning-based tranche approach and third-party managers, while providing flat-fee financial planning and serving a diverse client base including high-net-worth individuals and businesses.
Experience: 13 years
Avg account: $506,000
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Christopher C
Series 63, Series 66, Series 65
Traverse City, MI
Factor Investing Group
Christopher Chang specializes in factor investing and smart beta strategies, making him well-suited for clients seeking targeted investment drivers in Michigan. His firm combines fundamental and technical analysis to build discretionary portfolios using ETFs and mutual funds, with fees up to 1.30% annually, negotiable based on asset size and complexity, offering flexibility compared to other advisors in the region.
Experience: 3 years
Avg account: $704,493
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