Independent, factor investing / smart beta financial advisors in New Jersey
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to use factor investing or smart beta strategies, you likely want to improve your portfolio's risk and return by targeting specific investment factors like value, momentum, or size. Without a clear understanding of how these factors interact and affect your portfolio, you might end up with unintended risks or overlapping exposures.
- Factor selection clarity. Ask how they choose which factors to emphasize and why those fit your financial goals.
- Portfolio construction approach. Confirm whether they integrate factor strategies with your existing investments or build standalone portfolios.
- Risk management focus. Inquire how they monitor and adjust for factor risks that can fluctuate over time.
- Independent perspective. Being independent means these advisors aren't tied to specific products, which can help in selecting strategies aligned with your needs.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Denis B
Series 65
Morristown, NJ
Beacon Trust
Denis Belinskiy specializes in factor investing and smart beta strategies, making him capable of managing portfolios that target specific investment factors to optimize risk and return. Operating independently at Beacon Trust in Morristown, NJ, he offers a 1.25% AUM fee structure and serves high-net-worth clients, supported by a firm managing $4.3 billion with a risk-first, tax-aware approach, distinguishing him from advisors with less comprehensive firm resources.
Experience: 1 year
Avg account: $1,462,228
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Robert M
Series 63, Series 65
Red Bank, NJ
WBI Investments, LLC
Robert Morgan's expertise in factor investing and smart beta strategies is supported by 37 years of industry experience and his role at WBI Investments, a fee-only, SEC-registered firm that uses proprietary multi-factor models and active risk management. Compared to others, his approach includes separately managed accounts and advisor-facing optimization programs, with fees generally between 1.0% and 2.25% annually plus a platform fee, reflecting a comprehensive and independent investment management service in New Jersey.
Experience: 37 years
Avg account: $365,267
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Michael K
Series 63, Series 65
Princeton, NJ
Endowbridge Capital, LLC
Michael Karris specializes in factor investing and smart beta strategies, offering expertise in passive and active portfolio management tailored to high-net-worth clients in New Jersey. As the founder of EndowBridge Capital, he provides discretionary investment management with a focus on balanced growth and income through low-cost ETF portfolios, differentiating himself with a flat-fee structure and a modern endowment investment approach suited for institutional and nonprofit clients.
Experience: 11 years
Avg account: $274,870
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Brendan B
Series 65
Kingston, NJ
Byrne Asset Management, LLC
Brendan Byrne Jr. specializes in factor investing and smart beta strategies, leveraging over 22 years of experience to help high-net-worth clients in New Jersey optimize portfolio risk and return. His firm, Byrne Asset Management, uses a proprietary valuation model with fundamental and quantitative analysis, offering discretionary advisory services with a fee structure up to 1.1% for equity accounts, distinguishing him through a blend of deep expertise and transparent performance data.
Experience: 22 years
Avg account: $1,505,285
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Alexandra K
CFP®, Series 66
Wayne, NJ
Lifeworks Advisors, LLC
Alexandra Kennedy specializes in factor investing and smart beta strategies, making her well-suited for clients seeking to enhance portfolio risk and return through targeted investment factors. Based in Wayne, NJ, she offers a flat-fee financial planning model and brings nine years of experience, including work at notable firms, while her firm integrates tax and accounting services and employs a planning-based tranche investment approach that complements factor-based strategies.
Experience: 9 years
Avg account: $506,000
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