Top factor investing / smart beta financial advisors in Plymouth, MN
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies, you likely seek to improve returns by targeting specific investment traits like value or momentum. A common mistake is relying on generic index funds that don't adjust for these factors, which can miss opportunities or increase risk.
- Factor selection clarity. Ask how they choose which investment factors to emphasize and why those fit your financial goals.
- Risk management approach. Confirm how they balance factor exposure with overall portfolio risk, especially in changing markets.
- Tax impact awareness. Factor strategies can trigger different tax events; check how they plan to minimize your tax burden.
- Experience with factor funds. Inquire about their track record using factor or smart beta funds, not just traditional indexing.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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John M
Series 66
St. Paul, MN
Associated Investment Services, Inc.
John Mathison specializes in factor investing and smart beta strategies, supported by 18 years of experience and expertise in tax-loss harvesting and active portfolio management. Operating independently from St. Louis Park, MN, he offers advisory services through Associated Investment Services, Inc., focusing on individual investors and small entities with a fee structure ranging from 1.42% to 1.81% AUM, distinguishing him with a non-discretionary management approach.
Experience: 18 years
Avg account: $303,096
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Steven W
Series 63
Bloomington, MN
Compass Financial Management LLC
Steven Walstad specializes in factor investing and smart beta strategies, leveraging 29 years of experience to balance factor exposure with portfolio risk. Based in Bloomington, MN, he offers discretionary portfolio management and retirement plan consulting, combining fundamental and technical analysis, which distinguishes him from others by integrating diverse investment approaches and serving both individual and institutional clients.
Experience: 29 years
Avg account: $393,103
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Christopher V
Minnetonka, MN
Marquette Wealth Management
Christopher Vernier offers expertise in factor investing and smart beta strategies, supported by 12 years of industry experience and a focus on disciplined, factor-aware active management. Based in Minneapolis, his firm serves high-net-worth clients with a 1.00% AUM fee, providing tailored investment policy statements that address risk tolerance and tax considerations, distinguishing him from other advisors in Plymouth, MN.
Experience: 12 years
Avg account: $4,639,086
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Danielle M
CFP®, Series 66
Plymouth, MN
Wealth Enhancement Advisory Services, LLC
Danielle Mehia offers expertise in factor investing and smart beta strategies, supported by 14 years of experience and CFP® certification, making her well-suited for clients in Plymouth, MN seeking targeted investment approaches. Affiliated with Wealth Enhancement Advisory Services, LLC, a large SEC-registered firm using a blend of passive and active management, she provides flexible fee options including flat fees and hourly consulting, catering to mid-career professionals and baby boomers.
Experience: 15 years
Avg account: $1,378,035
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Keith S
Series 63, Series 65
Maple Grove, MN
Lifeworks Advisors, LLC
Keith Severson in Maple Grove, MN, offers expertise in factor investing and smart beta strategies, supported by 34 years of experience and credentials including Series 63 and 65. His firm, Lifeworks Advisors, integrates tax and accounting services and uses a planning-based tranche investment approach, differentiating him with comprehensive wealth management and flexible flat-fee financial planning options.
Experience: 34 years
Avg account: $506,000
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