Seasoned, factor investing / smart beta financial advisors in San Diego, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies, you likely seek to improve returns by targeting specific investment drivers like value or momentum. Without deep experience, an advisor might apply these strategies mechanically, missing how they fit your broader financial picture.
Seasoned advisors bring decades of experience, helping you understand when and how to integrate factor-based approaches effectively.
- Customized factor mix. Ask how they select and weight factors to suit your risk tolerance and goals, not just follow a preset formula.
- Market cycle awareness. Confirm they adjust strategies based on economic shifts, since factor performance can vary widely over time.
- Cost and tax impact. Factor strategies can increase trading; check how they manage expenses and tax consequences in your portfolio.
- Integration with goals. Ensure they consider how factor investing fits with your overall plan, including income needs and risk management.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Scott M
Series 63, Series 65
San Diego, CA
Taxable Wealth
Scott Melbrod offers seasoned expertise in factor investing and smart beta strategies, supported by 23 years of experience and a focus on tax-loss harvesting and retirement income strategy. His firm, M Wealth Management, emphasizes evidence-based, long-term asset allocation with integrated tax planning, providing flat-fee options and serving both high-net-worth individuals and business clients in San Diego.
Experience: 23 years
Avg account: $2,109,830
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Frank S
CFP®, Series 63
Carlsbad, CA
Tactive Advisors, LLC
Frank Stanley's 25 years of experience and CFP® certification equip him to integrate factor investing strategies thoughtfully within clients' broader financial plans. Operating from Carlsbad, CA, he employs a model-driven Black-Litterman framework and serves a diverse client base including individuals and institutions, offering flat-fee planning alongside a 1.5% AUM advisory fee, distinguishing him from advisors with more traditional fee structures.
Experience: 26 years
Avg account: $214,707
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Laura D
Series 63, Series 66
Escondido, CA
DeVore Financial Advisors LLC
Laura Devore brings over three decades of experience in factor investing and tax-loss harvesting, offering seasoned guidance on integrating smart beta strategies with your financial goals. Operating from Escondido, CA, her firm serves high-net-worth clients and trusts, combining discretionary management with algorithm-driven approaches, and offers flexible fee options including flat fees and hourly planning rates, distinguishing her from other advisors in the San Diego area.
Experience: 34 years
Avg account: $1,276,792
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Daniel U
Series 63
San Diego, CA
Wealth Enhancement Advisory Services, LLC
Daniel Umansky brings 34 years of experience in factor investing and smart beta strategies, serving clients in San Diego through Wealth Enhancement Advisory Services, LLC. His firm blends passive and active management with quantitative and fundamental research, offering flat fees from $250 to $50,000 and hourly consulting up to $600, which may suit clients seeking flexible fee options and a large-firm environment.
Experience: 35 years
Avg account: $1,378,035
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Jerry P
Series 63, Series 65
San Diego, CA
Dynamic Wealth Strategies, LLC
Jerry Palmer Jr. offers seasoned expertise in factor investing and smart beta strategies, supported by 22 years of industry experience and a firm approach that includes tailored model portfolios and a private pooled fund using factor-investing models. His firm serves diverse clients with discretionary portfolio management and integrates tax services, differentiating him with a comprehensive, team-based approach in San Diego.
Experience: 23 years
Avg account: $1,185,714
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