Top financial advisors working with HENRYs (high earners, not rich yet) in Santa Barbara, CA

The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.

If you're earning a high income but haven't yet built significant wealth, you need an advisor who understands how to balance saving, investing, and managing expenses without assuming you have a large nest egg. The biggest mistake is focusing only on investment growth without addressing cash flow and tax strategies that fit your current earnings stage.

  • Income tax navigation. California's high income taxes can impact your take-home pay; ask how they help manage tax liabilities now and plan for future changes.
  • Property tax insights. Proposition 13 limits property tax increases, so confirm how they incorporate this into your long-term housing and investment plans.
  • Cash flow management. Look for advisors who prioritize budgeting and expense tracking alongside investment advice to keep your finances balanced.
  • Growth and debt balance. Ensure they consider how to grow your assets while managing any debt, especially student loans or mortgages, common for HENRYs.

Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.

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Lauren V

Series 65

Santa Barbara, CA

Axxcess Wealth Management, LLC

Lauren Vanveelen is a financial advisor at Axxcess Wealth Management, LLC with 16 years of industry experience. She holds a Series 65 designation and previously worked at Daniel Investment Associates, LLC from 2016 to 2020 before joining Axxcess Wealth Management in 2020. Axxcess Wealth Management provides wealth management, financial planning, retirement-plan advisory, and consulting services to a diverse client base including individuals, high-net-worth clients, trusts, businesses, and governmental entities. The firm utilizes a customized, multi-asset investment approach with portfolios constructed from internal management, third-party managers, ETFs, mutual funds, structured products, and alternative investments.

Wealth management Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Hunter S

Series 63, Series 66

Santa Barbara, CA

Edward Jones

Hunter Sears is a financial advisor at Edward Jones with Series 63 and Series 66 designations and four years of industry experience. Prior to joining Edward Jones in 2023, he worked at NYlife Securities LLC and New York Life Insurance Company from 2021 to 2023. His background also includes roles at Abercrombie and Fitch, Nike, Sinclair Broadcasting Corporation, and the University of Washington. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets under management and offers a range of discretionary and non-discretionary investment strategies, alongside affiliated mutual funds and tax-efficient services.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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John B

Series 66

Santa Barbara, CA

Thryve Wealth Management

John Bell is a financial advisor at Thryve Wealth Management with nine years of industry experience. He holds a Series 66 designation and has worked previously at J.P. Morgan Securities LLC, Quasar Distributors, LLC, and Strive Asset Management, LLC. Thryve Wealth Management provides wealth management, financial planning, discretionary investment management, and retirement plan advisory to individuals, high-net-worth clients, trusts, foundations, corporations, and other entities. The firm uses a Core-and-Satellite investment approach focused primarily on U.S. markets, combining passive direct indexing with systematic tax-loss harvesting and alternative investments.

Private / alternative investments Tax-loss harvesting Passive / index investing Active portfolio management
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Gregory S

CFP®, ChFC®, Series 63

Santa Barbara, CA

Mission Wealth Management, LP

Gregory Smith is a Certified Financial Planner (CFP®) and Chartered Financial Consultant (ChFC®) with 23 years of experience in financial advisory. He has been with Mission Wealth Management, LP since 2003, including its predecessor entity, and is based in Santa Barbara, CA. In addition to his advisory role, he holds licenses as a health insurance agent for Blue Cross and Blue Shield. Mission Wealth Management serves high-net-worth individuals, families, and institutional clients by providing integrated wealth management, financial planning, and investment consulting services. The firm employs a comprehensive approach that combines investment management with tax, trust, legacy, philanthropy, and risk planning, managing portfolios through a mix of internal and third-party strategies.

ESG / Sustainable investing Private / alternative investments Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive Retired Values-based investing
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Gregory V

Series 65

Santa Barbara, CA

Daniel Investment Associates, LLC

Gregory Van Wyk is a financial advisor at Daniel Investment Associates, LLC with 23 years of industry experience. He has worked at Daniel Investment Associates since 2011 and was previously with Kobo Wealth Conservancy from 2015 to 2020. He holds a Series 65 designation and maintains an inactive CPA certification. Daniel Investment Associates provides investment management and advisory services primarily to high net worth individuals, foundations, and charitable organizations. The firm emphasizes strategic asset allocation using index and actively managed mutual funds, ETFs, and long/short techniques, managing accounts mainly on a non-discretionary basis with quarterly reviews.

Passive / index investing Active portfolio management
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Jeffrey P

Series 66

Dacula, GA

Merrill

Jeffrey Park is a financial advisor at Merrill with eight years of industry experience. He holds a Series 66 designation and has worked at Merrill and affiliated firms since 2011, including roles at JPMorgan Chase Bank and J.P. Morgan Securities. Outside of his advisory work, he is a sole owner and co-owner of family rental properties in Lawrenceville, Georgia. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary strategies for individuals, high-net-worth clients, and institutional investors.

Tax-loss harvesting Active portfolio management Wealth management
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Jace H

CFP®, Series 63, Series 66

Rockwall, TX

Rockwall Wealth Management

Jace Hart is a CFP® with nine years of industry experience and currently serves as a financial advisor at Rockwall Wealth Management. His prior experience includes roles at Leo Wealth, LPL Financial, and Fidelity Brokerage Services. Rockwall Wealth Management provides portfolio management, financial planning, and consulting services to individuals, trusts, plans, charitable organizations, and businesses. The firm emphasizes diversified, low-cost ETF model portfolios with a focus on tax efficiency, liquidity, and systematic macro tilts, offering both traditional and advanced investment strategies tailored to client objectives.

Active portfolio management Options & derivatives strategies Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Retirement income strategy
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Barbara B

Series 66

Conshohocken, PA

RBC Capital Markets

Barbara Brewer is a financial advisor at RBC Capital Markets with 20 years of industry experience. She holds a Series 66 designation and has been with RBC Capital Markets Corporation since 2008. RBC Wealth Management, a division of RBC Capital Markets, serves individual investors, institutional clients, pension and profit-sharing plans, corporations, and charitable organizations. The firm offers various advisory programs with discretionary and non-discretionary portfolio management, financial planning, custody, and brokerage services, tailoring strategies to clients’ Advisory Risk Profiles through a mix of in-house and third-party providers.

Tax-loss harvesting ESG / Sustainable investing Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner Retired Financial Professional Approaching retirement HENRY (High Earners, Not Rich Yet)
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Richard M

Series 63

Fort Walton, FL

Cetera

Richard Martin is a financial advisor at Cetera with 29 years of industry experience. He holds a Series 63 designation and has a background that includes nearly three decades at Avantax Advisory Services and eight years at Avantax Insurance Agency. Outside of his advisory work, he is the owner and sole proprietor of Martin & Pellegrin, CPAs, a tax preparation and accounting firm. Cetera Investment Advisers LLC is an SEC-registered firm that serves a broad client base including individuals, retirement plans, corporate and charitable clients, and institutional accounts. The firm provides a multi-manager platform offering discretionary and non-discretionary portfolio management, financial planning, and access to various program structures and third-party money managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Thomas P

Series 65

Brookfield, WI

Annex Wealth Management, LLC

Thomas Phillipsen is a Series 65 licensed advisor at Annex Wealth Management, LLC with experience beginning in 2024. His prior work includes roles at Associated Bank and JJ Keller & Associates, as well as experience at Ripon College. Annex Wealth Management is an SEC-registered advisory firm managing approximately $8.05 billion for about 9,800 clients, including high-net-worth individuals, pension plans, charitable organizations, and corporate entities. The firm utilizes a team-oriented investment process based on a core-and-tactical framework and offers comprehensive wealth management, discretionary portfolio management, retirement consulting, and online goals-based services.

Wealth management Options & derivatives strategies Tax-loss harvesting Retirement income strategy Founder/Business Owner Retired Executive HENRY (High Earners, Not Rich Yet) Mid-Career Professionals

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