Richland, MO Office

LifeSteps Financial is a team-based registered investment adviser with seven advisors managing roughly $443 million in client assets, serving individuals, high-net-worth clients, trusts, businesses, and retirement plan participants. The firm provides investment advisory and financial planning and also offers services that are less common among peers of its size, including bill payment and reconciliation and a short-term cash management program for high-net-worth clients.

The firm’s investment approach emphasizes asset allocation and diversification under Modern Portfolio Theory, with a primary use of ETFs complemented by tactical asset-allocation adjustments and treating cash as a strategic asset. LifeSteps manages both discretionary and non-discretionary accounts, may hold individual securities as an accommodation, and gives clients access to third‑party sub‑advisory SMA strategies through institutional platforms.

Operationally, LifeSteps has implemented a formal portfolio-size requirement for new advisory relationships and requires custody at designated institutional custodians, arrangements that provide custodial support services the firm discloses and manages as potential conflicts of interest. The firm also discloses team members’ outside roles—including service on a bank board and licensed real estate activity—and notes the compliance processes it uses to address any related conflicts and its limited custodial involvement when providing bill‑pay services.