Opelika, AL Office
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VOYA Financial Advisors, Inc.
Enterprise
Firm-wide stats for VOYA Financial Advisors, Inc.
About
Voya Financial Advisors, Inc. serves a broad mix of individual and institutional clients, including retirement plan sponsors and participants, charitable organizations, corporations, and high-net-worth individuals. The firm offers a range of services typical of large enterprise advisers — financial planning, portfolio management, wrap programs, third‑party money manager access, and plan‑sponsor consulting.
VFA delivers advice through multiple program structures, including Unified Managed Account wrap programs, third‑party money manager programs, and affiliated retirement‑advice offerings (VRA powered by Morningstar), and it frequently provides non‑discretionary recommendations that clients must approve before transactions are executed. The firm’s Form ADV reports the large majority of its managed assets are held in non‑discretionary arrangements, reflecting this preference for recommendation-based relationships rather than widespread discretionary management.
Distinctive features disclosed in the brochure include its dual role as both an SEC‑registered investment adviser and a broker‑dealer, the continued sale of certain products on a commission basis and the practice of making some products available only through its broker‑dealer channel. The firm also operates multiple affiliated programs and revenue‑sharing arrangements (including product partner arrangements and relationships with its clearing firm) and a proprietary cash‑sweep option, and its phone‑based Investor Center advisors are compensated differently than field IARs — structural elements the brochure identifies as potential conflicts of interest that differentiate VFA from many enterprise peers.
Based on VOYA Financial Advisors, Inc.
Expertise
Based on VOYA Financial Advisors, Inc.
Location
Opelika AL
Advisors at this office
3
Advisors at this office
John S
Series 66
Opelika, AL
VOYA Financial Advisors, Inc.
John Shenker is a financial advisor at Voya Financial Advisors, Inc. He holds a Series 66 designation and has one year of industry experience. Prior to his current role, he worked with the Las Vegas Raiders and held positions at Auburn University and Deerfield Windsor School. Voya Financial Advisors serves a diverse client base including individual and institutional investors such as retirement plan sponsors, charitable organizations, and high-net-worth individuals. The firm provides a variety of services including financial planning, portfolio management, and plan-sponsor consulting, with a focus on non-discretionary, recommendation-based advice delivered through multiple program structures.
Joshua L
CFP®, Series 63, Series 65
Opelika, AL
VOYA Financial Advisors, Inc.
Joshua Laxson is a CFP®-certified financial advisor with 12 years of experience at Voya Financial Advisors, Inc. He holds Series 63 and Series 65 licenses and is based in Opelika, AL. Outside of his advisory role, Laxson serves as a mentor for students and alumni at Auburn University College of Business and operates an independent insurance agency alongside his work. Voya Financial Advisors, Inc. serves a broad range of individual and institutional clients, including retirement plan sponsors, charitable organizations, corporations, and high-net-worth individuals. The firm offers financial planning, portfolio management, and third-party money manager access, delivering advice primarily through non-discretionary recommendation-based programs.
Frank L
Series 63, Series 65
Opelika, AL
VOYA Financial Advisors, Inc.
Frank Laxson is a financial advisor with VOYA Financial Advisors, Inc. He holds Series 63 and Series 65 credentials and has 30 years of industry experience. Prior to joining VOYA in 2014, he worked at Provident Life & Accident since 1990. Outside of his advisory role, he is an independent insurance agent involved in the sale of fixed insurance products. VOYA Financial Advisors serves a diverse client base including individuals, institutions, retirement plan sponsors, and high-net-worth clients. The firm offers a variety of services such as financial planning, portfolio management, and plan-sponsor consulting, with a focus on providing advice primarily through non-discretionary relationships and multiple program structures.
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