Waterloo Capital
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$2,035,011,934
Clients
2,609
Advisors
48
across 10 offices
About
Waterloo Capital is an SEC-registered multi-team adviser that primarily serves accomplished entrepreneurs, individual and high‑net‑worth clients, trusts, retirement plans and other entities; the firm generally requires a $1,000,000 minimum and operates through a network of 51 advisor representatives managing roughly $2.26 billion for about 2,600 clients. Services include direct investment management (discretionary and non‑discretionary), access to third‑party sub‑advisers, comprehensive financial planning and consulting, referral arrangements for tax services through an affiliate, and educational seminars.
The firm builds customized portfolios using fundamental analysis and a largely long‑term, buy‑and‑hold orientation, with periodic rebalancing and at‑least‑annual client reviews; Waterloo also accesses model portfolios and third‑party sub‑advisers (including an affiliated sub‑adviser) to implement strategies. Waterloo’s platform can encompass a broad set of investment tools — from mutual funds and ETFs to options strategies, private placements, structured products and securities‑backed lending — and it offers an integrated cash and lending solution through a third‑party fintech partner.
Several business relationships that are less common among multi‑team peers are notable: Waterloo operates as an insurance agency, some advisory personnel are registered representatives who may receive commissions and broker‑dealer compensation, and the firm has a revenue‑sharing arrangement with a cash/lending provider. These affiliations and compensation arrangements are disclosed in the brochure and described with related conflict‑of‑interest considerations and mitigation steps.
Client services
Expertise
Occupation focus
Fee options
Fixed fees for financial planning (one-time or ongoing) and educational seminars ($1,000 - $50,000 per seminar)
Advisory professionals may receive commission-based compensation for sale of securities and insurance products through broker-dealer registrations
Up to $250 per hour for additional services such as financial plan implementation, mortgage analysis, due diligence
Account minimum: $1,000,000 Fee-only: Investment management fee maximum 2.0% annually (negotiable), plus non-negotiable sub-adviser fees; financial planning fees charged hourly or fixed fee per agreement; $250/hour for additional services; educational seminar fees $1,000 - $50,000 per seminar
Main office
See office2801 Via Fortuna, Suite 250
Austin TX 78746
Advisors at this office
29
Offices (10)
Austin, TX Via Fortuna
2801 Via Fortuna Suite 250, Austin, TX 78746
29 advisors
Rogers, AR W. Souther Hills Blvd.
3614 W. Souther Hills Blvd. Suite 102, Rogers, AR 72758
9 advisors
Atlanta, GA Peachtree Rd NW
3050 Peachtree Rd NW Suite 400, Atlanta, GA 30305
2 advisors
College Station, TX
College Station, TX
2 advisors
Atlanta, GA
Atlanta, GA
1 advisor
Most active in
Arizona · Arkansas · California · Colorado · Connecticut · Florida · Georgia · Idaho · Illinois · Indiana · Kansas · Kentucky · Louisiana · Michigan · Minnesota · Missouri · New Hampshire · New Jersey · New Mexico · New York · North Carolina · Oklahoma · South Carolina · Tennessee · Texas · Virginia · Washington · Wisconsin
Also doing business as
Amg Wealth Advisors · Avellie Wealth Management LLC · Bay Rivers Group Wealth Partners · Eberly Wealth Management · Element Retirement & Investment Consultants, LLC · Hap Nielsen Investments · Ironclad Strategies · Liberty Park · Lighthouse Financial · Lighthouse Financial Advisors LLC · Market Street Capital · Planningworks, Inc. · Strategic Capital · Team Private Wealth Management, LLC · Virtus Private Wealth Management · Waterloo Capital · Waterloo Capital Management · Waterloo Capital, L.P.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Is not active or affiliated with:
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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