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Kelly Lisa Monroe

Advisor at Keystone Advisory Group — Hollister, CA

Updated today

Credentials

Series 63, Series 65

Experience

20 years

Location

Hollister, CA 95023

Keystone Advisory Group logo

Keystone Advisory Group

Supported

Total advisors

2

Across 2 offices

Clients per advisor

61 High

Avg AUM per client

$555,558 Low

HNW client ratio

17% Low

About

Kelly Monroe is a financial advisor at Keystone Advisory Group with 19 years of industry experience. She holds Series 63 and Series 65 licenses and has been with Keystone since 2013. In addition to her advisory role, Monroe teaches federal employee benefits through the FERS Blueprint training program. Keystone Advisory Group serves individual and high-net-worth clients, as well as trusts, estates, and charitable organizations. The firm offers discretionary portfolio management within a wrap fee program, combining fundamental, technical, and cyclical analysis with a long-term investment approach.

Client services

Based on Keystone Advisory Group

Financial planning Portfolio management Educational seminars or workshops

Expertise

Based on Keystone Advisory Group

General retirement planning General tax planning

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Fee options

Fixed

Flat fees generally range from $495 to $4,000

Project-based

Up to $250 per hour

Other

Fee-only: Hourly fees up to $250; Flat fees generally range from $495 to $4,000

Location

See office

Hollister, CA

2440 Bert Drive, Building 200, Suite 204

Hollister CA 95023

Advisors at this office

1

Most active in

Arizona · California · Oregon · Texas

Work history

20 years of industry experience

Keystone Advisory Group

2013 - Present • 13 years

Burlingame, CA

Self Employed Insurance Agent

2004 - Present • 22 years

Foster City, CA

SELF EMPLOYED

1995 - Present • 31 years

Redwood City, CA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Peter M

CFP®, Series 66

Aromas, CA

Wealth Cairn, LLC

Peter Mu is a CFP® with 15 years of industry experience, currently serving as the sole advisor at Wealth Cairn, LLC. His prior experience includes roles at Park Avenue Securities and Guardian Life Insurance Company. He is also licensed to sell insurance products as part of his professional activities. Wealth Cairn provides advisory services to institutional and individual clients, specializing in portfolio management, pension consulting, and financial planning. The firm employs a long-term investment approach grounded in modern portfolio theory and often implements strategies through third-party managers with ongoing due diligence.

Annuities General retirement planning
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Michael G

CFP®, Series 65

Gilroy, CA

Michael Garber Financial Planning

Michael Garber is a CFP® with eight years of industry experience and the principal of Michael Garber Financial Planning, an independent advisory firm. He has worked at Keysight Technologies, Inc. since 2014 in an internal organizational consultant role focused on sales skills development. Michael Garber Financial Planning serves individuals and families through a fee-only, independent model offering comprehensive financial planning, investment consulting, tax preparation, estate-plan review, risk management, and small-business planning. The firm emphasizes a long-term, cost-minimizing investment approach using passive vehicles and operates on a retainer- and project-based fee structure without discretionary trading authority or acceptance of commissions.

General tax planning General estate planning guidance Business ownership considerations Cash flow / budgeting
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Alex B

CFP®, Series 63, Series 65

Hollister, CA

RLS Private Wealth Consulting, Inc.

Alex Baier is a CFP®-certified financial advisor with 11 years of industry experience. He has worked at Northwestern Mutual Wealth Management Company and Foresters Financial Services before joining RLS Private Wealth Consulting, Inc., where he has been since 2025. RLS Private Wealth Consulting serves families, business owners, and high-net-worth clients with family office and comprehensive planning services. The firm focuses on operational and governance functions alongside investment consulting and holistic wealth-planning advice.

Business exit / sale strategy Business succession planning Charitable giving & philanthropy College savings (529s, UTMA, etc.) Cash flow / budgeting Founder/Business Owner
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Rhonda S

CFP®, Series 63, Series 65

Hollister, CA

RLS Private Wealth Consulting, Inc.

Rhonda Staelgraeve Secor is a CFP® with 14 years of industry experience, currently serving at RLS Private Wealth Consulting, Inc. since 2016. She holds Series 63 and Series 65 licenses and is an advisory board member of Monterey County Bank. RLS Private Wealth Consulting provides family office and comprehensive planning services to families, business owners, and high-net-worth clients. The firm offers investment consulting and holistic wealth-planning advice, emphasizing operational and governance functions alongside portfolio analysis and coordination with third-party investment managers.

Business exit / sale strategy Business succession planning Charitable giving & philanthropy College savings (529s, UTMA, etc.) Cash flow / budgeting Founder/Business Owner
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Cody B

CFP®

Gilroy, CA

HFG Advisors, Inc.

Cody Beaumont is a CFP® professional at HFG Advisors, Inc. with four years of industry experience. He previously worked at Rosewood Family Advisors LLP and Moss Adams LLP. Beaumont is also employed as a financial planner at HFG Trust LLC, a trust company affiliated with his firm. HFG Advisors, Inc. provides fee-based investment management and financial planning to individual and high-net-worth clients, charitable organizations, and retirement plans. The firm emphasizes asset allocation based on Modern Portfolio Theory, primarily using low-cost ETFs and institutional mutual funds, with tailored client-directed customizations and a notable affiliation with HFG Trust, LLC.

General tax planning Charitable giving tax strategies Retirement plans for business owners (SEP, solo 401k) Wealth management ESG / Sustainable investing Founder/Business Owner Executive
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Michael P

Series 65

Hollister, CA

Secure Investment Management, LLC

Michael Parkin II is a Series 65-licensed advisor at Secure Investment Management, LLC with one year of industry experience. Prior to joining Secure Investment Management in 2025, he was self-employed for one year and held roles at Hesai, Inc. and Veoldyne Lidar, Inc. He also works as an insurance agent selling fixed insurance products. Secure Investment Management serves individuals, business entities, trusts, and estates with financial planning, discretionary portfolio management, and separately managed account solutions. The firm employs a quantitative, factor-based investment approach grounded in Modern Portfolio Theory, using a mix of low-cost mutual funds, ETFs, third-party managers, and direct indexing tailored to client objectives.

Passive / index investing Active portfolio management Retirement income strategy Tax-loss harvesting Wealth management
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