Flat-fee, factor investing / smart beta financial advisors in Bloomington, MN
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to align your investments with specific market factors like value or momentum, a factor investing advisor can help you avoid common pitfalls like overpaying fees that eat into returns. Flat-fee advisors charge a set price regardless of your portfolio size, which can simplify your costs and reduce conflicts of interest.
- Factor selection clarity. Ask how they choose which factors to emphasize and how those choices fit your financial goals.
- Cost transparency. Confirm that the flat fee covers all services, so you know exactly what you’re paying.
- Risk management approach. Understand how they balance factor exposure with overall portfolio risk, especially in volatile markets.
- Tax-aware strategies. Since Minnesota has relatively high taxes, check how they plan to minimize your tax burden while pursuing smart beta strategies.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Jay P
Series 66, Series 65
Edina, MN
Flourish Wealth Management Inc.
Jay Pluimer offers expertise in factor investing and smart beta strategies, supported by 11 years of experience and Series 65 and 66 licenses. Operating from Edina, MN, his firm uses a Modern Portfolio Theory-based, buy-and-hold approach with diversified, low-cost ETFs, and provides flat-fee financial planning ranging from $7,500 to $30,000, catering to high-net-worth clients seeking transparent, cost-effective investment management.
Experience: 11 years
Avg account: $2,886,737
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Arlinda Y
Series 65
Chicago, IL
Wealth Enhancement Advisory Services, LLC
Arlinda Yang offers factor investing and smart beta strategies through Wealth Enhancement Advisory Services, a large SEC-registered firm known for combining passive and active management with strategic oversight. While based in Chicago, her firm provides flat-fee financial planning starting at $250, which may appeal to clients seeking transparent costs and access to a broad network of advisors compared to smaller local firms.
Experience: 0 years
Avg account: $1,378,035
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Keith S
Series 63, Series 65
Maple Grove, MN
Lifeworks Advisors, LLC
Keith Severson offers expertise in factor investing and smart beta strategies with a flat-fee structure, making him suitable for clients in Bloomington, MN seeking cost transparency and factor selection clarity. His 34 years of experience and Lifeworks Advisors' integration of tax and accounting services provide a comprehensive approach that balances risk and tax efficiency, distinguishing him from other advisors in the area.
Experience: 34 years
Avg account: $506,000
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