Top factor investing / smart beta financial advisors working with high-net-worth individuals in Massachusetts
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you have a significant portfolio and want to enhance returns without taking on extra risk, factor investing or smart beta strategies can be a useful approach. The key mistake is treating these strategies as a one-size-fits-all solution rather than tailoring factor exposures to your unique financial goals and market conditions.
- Factor selection clarity. Ask how they choose which factors (like value, momentum, or quality) to emphasize and why those fit your investment timeline.
- Risk management approach. Confirm how they balance factor tilts with overall portfolio risk to avoid unintended concentration.
- Cost transparency. Factor strategies can involve different fees; understand how these impact your net returns.
- Performance context. Inquire how they evaluate factor performance across market cycles to set realistic expectations.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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David P
Series 65
Bedford, MA
Boston Harbor Investment Management
David Page specializes in factor investing and smart beta strategies tailored for high-net-worth clients in Massachusetts, leveraging 13 years of experience and a Series 65 license. His firm, Boston Harbor Investment Management, focuses on U.S. large-cap equities using proprietary quantitative models and risk-control strategies, charging a 0.25% annual fee for retail clients, which may differ from other advisors' approaches and fee structures.
Experience: 13 years
Avg account: $558,137
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Nicholas T
CFA®, Series 63
Morristown, NJ
Beacon Trust
Nicholas Thompson specializes in factor investing and smart beta strategies, serving high-net-worth clients with a 1.25% AUM fee structure. Based in Morristown, NJ, he brings six years of experience and a CFA® designation, working at Beacon Trust, which manages over $4 billion with a focus on tax-aware, customized fixed-income solutions and an open-architecture platform.
Experience: 7 years
Avg account: $1,462,228
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Trevor G
CFP®, Series 63, Series 65, Series 66
Wellesley, MA
Thrive Investments, LLC
Trevor Gailun specializes in factor investing and smart beta strategies tailored for high-net-worth clients in Massachusetts, using a quantitative approach with low-cost ETFs and tax-aware methods. Unlike larger firms, he operates independently with a flat-fee structure and offers a subscription-based online planning portal, providing personalized service with a focus on cost transparency and risk management.
Experience: 7 years
Avg account: $3,075,844
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Gita R
Series 65
Cambridge, MA
East Horizon Investments
Gita Rao specializes in factor investing and smart beta strategies tailored for high-net-worth clients in Massachusetts, leveraging 11 years of experience and a Series 65 designation. Her firm, East Horizon Investments, emphasizes fundamental security analysis and long-term, long-only strategies, offering both discretionary portfolio management and flexible fee options including flat fees and hourly rates, which may appeal to clients seeking transparent and adaptable financial planning.
Experience: 11 years
Avg account: $1,600,857
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Lisa F
Series 65
Chestnut Hill, MA
L M Franks Capital
Lisa Franks specializes in factor investing and smart beta strategies tailored for high-net-worth clients in Massachusetts, leveraging 12 years of experience and a Series 65 designation. Her firm, L M Franks Capital, uses a top-down investment approach combining global growth analysis with fundamental and behavioral methods, managing $34 million in assets with a 1% annual AUM fee, distinguishing her from advisors with more generic strategies.
Experience: 12 years
Avg account: $1,958,824
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