Top factor investing / smart beta financial advisors in Marietta, GA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to enhance your portfolio with factor investing or smart beta strategies, you likely want to capture specific market drivers like value, momentum, or quality without relying solely on traditional market-cap indexes. A common pitfall is working with an advisor who treats these strategies as simple index replacements rather than nuanced tools requiring ongoing adjustment.
- Factor selection rationale. Ask how they choose which factors to emphasize and how they adjust for changing market conditions.
- Risk management approach. Confirm how they balance factor exposures to avoid unintended concentration or volatility.
- Integration with your goals. Ensure they explain how factor investing fits within your broader financial plan, not just as a standalone tactic.
- Fee structure clarity. Understand how their fees align with the complexity and active management of factor strategies.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Thaddeus G
CFP®, CFA®, Series 66
Chamblee, GA
Verisail Partners, LLC
Thaddeus Gilliam offers expertise in factor investing and smart beta strategies, supported by 15 years of experience and credentials including CFP® and CFA®. Operating from Chamblee, GA, he applies a factor-based framework aligned with the Fama-French model and provides flexible fee options such as flat fees and hourly rates, distinguishing him from others by integrating retirement income and multi-generational wealth planning.
Experience: 16 years
Avg account: $1,079,382
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Mark F
Series 63, Series 65
Marietta, GA
Masterplan Retirement Consultants
Mark Fricks specializes in factor investing and smart beta strategies, leveraging 31 years of experience and credentials including Series 63 and 65. Operating from Marietta, GA, he works with Gradient Investments, an SEC-registered, fee-only firm offering discretionary portfolio management with a 1.00% AUM fee for preservation portfolios, serving a diverse client base including institutions and individuals.
Experience: 31 years
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Kaitlyn B
CFP®
Woodstock, GA
Financial Architects, LLC
Kaitlyn Barnes specializes in factor investing and smart beta strategies, applying academic research and long-term asset allocation with low-cost ETFs and factor tilts, suitable for high-net-worth clients in the Marietta area. Her flat-fee structure and CFP® certification, combined with experience at Financial Architects, LLC, distinguish her from others by offering comprehensive planning and discretionary portfolio management with a focus on tax efficiency and independent advice.
Experience: 4 years
Avg account: $1,991,501
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Jonathan B
VerifiedSeries 63, Series 66
Marietta, GA
Sentara Capital
Jonathan Brummel specializes in factor investing and smart beta strategies, leveraging 13 years of experience and active portfolio management expertise to tailor approaches in Marietta, GA. His firm, Sentara Capital, offers a mix of core, tactical, and quantitative investment models with transparent fee structures including a 1% AUM fee and flat fees for educational workshops, distinguishing him from advisors with less diverse investment approaches or fee clarity.
Experience: 14 years
Avg account: $706,973
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Craig B
ChFC®, Series 63, Series 66
Atlanta, GA
Wealth Enhancement Advisory Services, LLC
Craig Belisle's expertise in factor investing and active portfolio management suits investors seeking nuanced smart beta strategies in Marietta, GA. His affiliation with Wealth Enhancement Advisory Services, a large SEC-registered firm, provides access to a strategic investment process blending passive and active management, while his flat-fee and hourly options offer flexible cost structures compared to typical AUM fees.
Experience: 30 years
Avg account: $1,378,035
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