Top factor investing / smart beta financial advisors in Roswell, GA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies, you likely seek to improve returns by targeting specific investment drivers like value, momentum, or quality. Without a clear understanding of how these factors perform in different market conditions, you might end up with unintended risks or underperformance.
- Factor selection rationale. Ask how they choose which factors to emphasize and why those fit your financial goals.
- Risk management approach. Confirm how they monitor and adjust for factor risks that can cause volatility or drawdowns.
- Portfolio integration. Understand how they combine factor strategies with your existing investments to avoid overlap or gaps.
- Tax considerations. Factor strategies can trigger different tax events; check how they plan to manage tax efficiency for your situation.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Anitha R
CFP®
Woodstock, GA
Financial Architects, LLC
Anitha Rao specializes in factor investing and smart beta strategies, leveraging 15 years of experience and a CFP® certification to manage risk and integrate factor tilts within long-term strategic asset allocation. Operating from Woodstock, GA, she offers flat-fee comprehensive planning and serves high-net-worth clients, distinguishing her with a research-driven approach and modest alternative allocations compared to other advisors in the area.
Experience: 16 years
Avg account: $1,991,501
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William A
Series 66
Marietta, GA
Sentara Capital
William Allen specializes in factor investing and smart beta strategies, leveraging 18 years of experience and a Series 66 designation to manage portfolios with tactical and quantitative approaches. Based in Marietta, GA, he offers flat-fee options and educational workshops through Sentara Capital, serving both high-net-worth individuals and pension plans, which distinguishes him from advisors focusing solely on individual clients or traditional fee structures.
Experience: 19 years
Avg account: $706,973
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Thaddeus G
CFP®, CFA®, Series 66
Chamblee, GA
Verisail Partners, LLC
Thaddeus Gilliam offers expertise in factor investing and smart beta strategies, supported by 15 years of experience and credentials including CFP® and CFA®. Operating from Chamblee, GA, he applies a factor-based framework using the Fama-French three-factor model and provides flexible fee options such as flat fees and hourly rates, distinguishing him from others by combining deep specialization with varied client services and transparent pricing.
Experience: 16 years
Avg account: $1,079,382
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Mark F
Series 63, Series 65
Marietta, GA
Masterplan Retirement Consultants
Mark Fricks offers expertise in factor investing and smart beta strategies, supported by 31 years of industry experience and credentials including Series 63 and 65. Operating from Marietta, GA, he works with Gradient Investments, an SEC-registered, fee-only firm managing diverse portfolios with ETFs and mutual funds, charging a 1% fee on preservation portfolios, which may appeal to investors seeking disciplined, independent management near Roswell.
Experience: 31 years
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Steven P
Series 66
Alpharetta, GA
Wealth Enhancement Advisory Services, LLC
Steven Petcovic's 23 years of experience and Series 66 designation support his expertise in factor investing and smart beta strategies, particularly for clients in Roswell, GA. His firm, Wealth Enhancement Advisory Services, LLC, blends passive and active management with quantitative and fundamental research, offering flat fees from $250 to $50,000 and serving a broad client base including business owners and retirees, which may suit those seeking comprehensive planning with flexible fee options.
Experience: 23 years
Avg account: $1,378,035
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