Top factor investing / smart beta financial advisors in Orlando, FL
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to align your investments with specific market factors like value, momentum, or quality, a factor investing advisor can help you navigate these strategies. Without expertise, you might end up with a portfolio that doesn't truly capture the intended factor exposures or that overlooks hidden risks.
- Factor selection clarity. Ask how they choose which factors to emphasize and why those fit your financial goals.
- Risk management approach. Confirm how they monitor and adjust for factor-specific risks that can affect returns.
- Tax implications. Since Florida has no state income tax, check how they optimize your portfolio for federal taxes and local property or sales taxes.
- Portfolio integration. Understand how they blend factor strategies with your existing investments to avoid unintended overlaps or gaps.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Alexander M
CFP®, Series 66
Winter Springs, FL
Wealth Enhancement Advisory Services, LLC
Alexander Moore specializes in factor investing and smart beta strategies, supported by 13 years of experience and CFP® certification, making him well-equipped to manage factor-specific risks and portfolio integration. Operating from Winter Springs, FL, he offers flat-fee and AUM-based pricing through Wealth Enhancement Advisory Services, a large SEC-registered firm known for combining passive and active investment approaches and serving diverse client types including business owners and retirees.
Experience: 13 years
Avg account: $1,378,035
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Tracie H
CFP®, Series 65
Oviedo, FL
Verisail Partners, LLC
Tracie Handberg specializes in factor investing and smart beta strategies, applying a factor-based framework inspired by the Fama-French three-factor model to manage portfolios with a multi-year holding focus. Operating from Oviedo, FL, she offers flat-fee and hourly pricing options, serving individuals and institutions with comprehensive planning, which may appeal to clients seeking a disciplined, asset-allocation-first approach near Orlando.
Experience: 2 years
Avg account: $1,079,382
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Robert B
CFP®, Series 65
Winter Park, FL
Ponta Wealth Partners, LLC
Robert Burrow specializes in factor investing and smart beta strategies, applying a factor-based, academic approach to dynamic asset allocation for high-net-worth clients in Winter Park, FL. His firm, Ponta Wealth Partners, offers personalized portfolio construction with mutual funds, fixed income, equities, and ETFs, charging a 0.60% annual AUM fee, and benefits from his combined experience as a CFP®, CPA, and part-time CFO.
Experience: 5 years
Avg account: $8,927,713
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Mark Z
CFA®
Winter Park, FL
Lyons Investment Management
Mark Zavanelli specializes in factor investing and smart beta strategies, leveraging 14 years of experience and a CFA® designation to manage portfolios with both fundamental and quantitative approaches. Based in Winter Park, FL, he serves high-net-worth clients independently through Lyons Investment Management, offering negotiable fees up to 1.50% annually and expertise in integrating factor strategies with broader investment goals.
Experience: 14 years
Avg account: $1,924,589
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