Independent, factor investing / smart beta financial advisors in Orlando, FL
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to use factor investing or smart beta strategies, you likely want to improve your portfolio's risk and return by targeting specific investment factors like value, momentum, or quality. Without an advisor who understands how to balance these factors, you might end up with unintended risks or missed opportunities.
Being independent means these advisors aren't tied to any particular fund company, so they can choose investments based solely on your needs.
- Factor selection expertise. Ask how they decide which factors to emphasize and how they adjust for changing market conditions.
- Portfolio integration. Confirm how they combine factor strategies with your existing investments to avoid overlap or concentration.
- Tax-aware adjustments. Since Florida has no state income tax, check how they optimize for federal taxes and other local taxes like property and sales.
- Risk management approach. Understand how they monitor and control factor-specific risks to keep your portfolio aligned with your goals.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Tracie H
CFP®, Series 65
Oviedo, FL
Verisail Partners, LLC
Tracie Handberg specializes in factor investing and smart beta strategies, applying a factor-based framework influenced by the Fama-French three-factor model to manage portfolios with a multi-year holding focus. Operating independently from Oviedo, FL, she offers flat-fee and hourly pricing options, serving a diverse client base including individuals and retirement plan sponsors, which may provide flexible engagement compared to other advisors in Orlando.
Experience: 2 years
Avg account: $1,079,382
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Robert B
CFP®, Series 65
Winter Park, FL
Ponta Wealth Partners, LLC
Robert Burrow specializes in factor investing and smart beta strategies, applying a factor-based, academic approach to dynamic asset allocation for high-net-worth clients in the Orlando area. As the sole advisor at Ponta Wealth Partners, he offers personalized service with a 0.60% annual AUM fee, combining his CFP® certification and experience in accounting and CFO roles to manage concentrated client portfolios effectively.
Experience: 5 years
Avg account: $8,927,713
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Mark Z
CFA®
Winter Park, FL
Lyons Investment Management
Mark Zavanelli specializes in factor investing and smart beta strategies, leveraging 14 years of experience and a CFA® designation to manage portfolios with both fundamental and quantitative approaches. Based in Winter Park, FL, he serves high-net-worth clients through Lyons Investment Management, offering discretionary portfolio management with negotiable fees up to 1.50% annually, which may appeal to those seeking tailored, independent investment solutions near Orlando.
Experience: 14 years
Avg account: $1,924,589
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