Top college savings (529s, UTMA, etc.) financial advisors in San Francisco, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
Saving for college often starts when you want to balance current expenses with future education costs, especially if you have children or grandchildren approaching college age. A common mistake is not considering how different savings plans affect your financial aid eligibility or tax situation.
- Plan type expertise. Confirm they understand the differences between 529 plans, UTMA accounts, and other savings vehicles, including tax benefits and restrictions.
- Tax impact awareness. Ask how they factor California’s high income taxes and Proposition 13 property tax limits into your college savings strategy.
- Financial aid strategy. Ensure they can explain how your savings choices might influence eligibility for need-based aid.
- Investment approach. Look for advisors who tailor investment options within college savings plans to your timeline and risk tolerance.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Carmetta J
CFP®
San Francisco, CA
Joyner Financial Planning LLC
Carmetta Joyner specializes in college savings plans like 529s and UTMA accounts, offering tailored strategies that consider tax impacts and financial aid implications in San Francisco. As a CFP®-certified advisor with four years of experience, she provides flat-fee, independent financial planning focused on Millennials and the Sandwich Generation, emphasizing practical, actionable advice over complex spreadsheets.
Experience: 4 years
Avg account: $0
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Michael P
CFP®, Series 65
San Francisco, CA
Agile Financial Planning, LLC
Michael Pablo specializes in college savings plans like 529s and UTMA accounts, with 17 years of experience and CFP® certification, making him well-equipped to navigate tax implications and financial aid strategies in San Francisco. As the sole advisor at an independent firm managing $11.1 million for about 30 clients, he offers personalized, low-cost ETF portfolios tailored to individual timelines and risk tolerances, distinguishing him from larger firms with broader client bases.
Experience: 17 years
Avg account: $446,667
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Daniel D
CFP®, Series 63, Series 65
San Francisco, CA
LPL Financial
Daniel Dhillon specializes in college savings plans like 529s and UTMA accounts, leveraging 20 years of experience and CFP® certification to navigate tax impacts and financial aid strategies in San Francisco. Affiliated with LPL Financial, a large firm, he offers flat-fee financial planning, distinguishing him from advisors who may charge hourly or lack firm resources.
Experience: 20 years
Avg account: $399,489
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George P
Series 65
San Francisco, CA
NAV Financial, LLC
George Paul specializes in college savings plans like 529s and UTMA accounts, offering tailored strategies that consider tax implications and financial aid impacts in San Francisco. With a background in technology and a Series 65 designation, he provides independent advice through NAV Financial, which serves high-net-worth clients using a blend of fundamental and technical investment methods, charging up to $250 per hour for planning services.
Experience: 2 years
Avg account: $0
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Renata R
Series 66
San Francisco, CA
Charles Schwab
Renata Rodriguez specializes in college savings plans like 529s and UTMA accounts, bringing 20 years of experience and expertise in multi-state taxation to navigate California's tax landscape. Based in San Francisco with Charles Schwab, she serves high-net-worth clients through a large firm offering a 0.80% annual AUM fee and access to research-backed multi-asset portfolios, distinguishing her from advisors at smaller firms.
Experience: 20 years
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