Ronkonkoma, NY Office

Team
Updated today
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Verity Asset Management

Multi-team

Firm-wide stats for Verity Asset Management

Total advisors

53

Across 28 offices

Clients per advisor

109 Very High

Avg AUM per client

$145,771 Very Low

HNW client ratio

3% Very Low

About

Verity Asset Management is an SEC‑registered, multi‑team advisory firm overseeing roughly $1.15 billion with a 55‑adviser roster and serving individuals (both non‑HNW and high‑net‑worth), retirement plan sponsors and participants, institutional clients, and other registered investment advisers. It offers discretionary model portfolio management, individual portfolio management, retirement plan consulting and implementation, sub‑advisory/third‑party manager services, and related financial planning and monitoring services.

The firm’s investment process is largely model‑based, emphasizing tactical asset allocation across a broad set of asset classes and instruments (including mutual funds, ETFs, individual securities, and hedging/short positions) and implementing both internally managed specialty strategies (e.g., Concentrated Rotation, Small/MidCap Value, Opportunistic Income, and a High Income model limited to accredited investors) and models managed by outside managers. Verity customizes model lineups for retirement platform constraints and monitors suitability and rebalancing centrally, acting as a manager‑of‑managers when it selects third‑party models for client platforms.

Notable distinctions in the brochure include Verity’s role as investment adviser to its proprietary Verity U.S. Treasury Fund (a disclosed potential conflict when that fund is used in client accounts) and its provision of portfolio management to investment companies and other advisers via sub‑advisory arrangements — services that are less common among similarly sized multi‑team firms. The firm also discloses recent material events and oversight steps, including a July 1, 2025 change in parent ownership (acquisition by Simplicity Financial Marketing Holdings, Inc.) and a consulting agreement with Meeder Investment Management to support certain workplace retirement models, with stated mitigation and disclosure measures for resulting conflicts.

Based on Verity Asset Management

Expertise

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing

Based on Verity Asset Management

Location

3075 Veterans Memorial Hwy, Ste 130

Ronkonkoma NY 11779-7600

Advisors at this office

5

Advisors at this office

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Rachel G

Series 63, Series 65

Ronkonkoma, NY

Verity Asset Management

Rachel Gentz is a financial advisor at Verity Asset Management with seven years of industry experience. She holds Series 63 and Series 65 credentials and has previously worked at firms including Menna Wealth Planning Group and The Prudential Insurance Company of America. Outside of her advisory role, she serves as President and Owner of Rachel A Menna Advisors Inc. Verity Asset Management is a multi-team SEC-registered advisory firm overseeing approximately $1.15 billion and serving a diverse client base, including individuals, retirement plan sponsors, institutional clients, and other advisers. The firm employs a largely model-based investment process emphasizing tactical asset allocation and offers a range of services, including discretionary portfolio management, retirement plan consulting, and sub-advisory arrangements.

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing
user avatar

Richard C

Series 63

Ronkonkoma, NY

Verity Asset Management

Richard Cecchi is a financial advisor at Verity Asset Management with 28 years of industry experience. He holds a Series 63 designation and has a background that includes ownership of a CPA practice and a longstanding role as National Secretary/Treasurer for the Workmen’s Benefit Fund. His career also includes positions at Planmember Securities Corporation and involvement with multiple entities under the Verity umbrella. Verity Asset Management is an SEC-registered investment adviser serving individual investors, including high-net-worth clients, as well as corporate and institutional clients. The firm employs a model-driven investment process focused on tactical asset allocation across diverse asset classes and offers both discretionary and non-discretionary advisory services.

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing
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Jacqueline M

Series 63, Series 66

Ronkonkoma, NY

Verity Asset Management

Jacqueline Mallinson is a financial advisor with Verity Asset Management, holding Series 63 and Series 66 licenses and bringing eight years of industry experience. Her career includes roles at The Leaders Group DBA Simplicity Investments and Prudential Insurance Company of America. Outside of finance, she operates Jackie’s Craft Room, a crafting business. Verity Asset Management is an SEC-registered investment adviser providing discretionary portfolio management, retirement-plan advisory, and financial planning services to individual, corporate, institutional clients, and other advisers. The firm employs a model-driven investment process focusing on tactical asset allocation across diverse asset classes and offers both internally managed and third-party manager models.

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing
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James M

Series 66

Ronkonkoma, NY

Verity Asset Management

James Mallinson is a financial advisor at Verity Asset Management with Series 66 credentials. He has one year of industry experience and has held roles at The Leaders Group Inc (DBA Simplicity Investments), Eastern Wholesale Fence, and Bethpage Federal Credit Union among others. Outside of financial services, he is involved with Redhead Marketing Group Inc., where he has been active since 2019. Verity Asset Management is a multi-team advisory firm managing approximately $1.15 billion and serving a diverse client base including individuals, retirement plans, institutional clients, and other advisers. The firm employs a largely model-based investment process featuring tactical asset allocation across various asset classes and implements both internally managed specialty strategies and third-party models.

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing
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Raymond M

CFP®, Series 63, Series 66

Ronkonkoma, NY

Verity Asset Management

Raymond Menna is a Certified Financial Planner (CFP®) with 36 years of industry experience. He is currently associated with Verity Asset Management and has held roles with Menna Wealth Planning Group and The Leaders Group DBA Simplicity Investments. His career includes nearly two decades at MUTUAL, INC. / US Retirement Partners and nine years at Planmember Securities Corporation. Verity Asset Management is a multi-team SEC-registered firm managing approximately $1.15 billion for individuals, retirement plan sponsors, institutional clients, and other advisers. The firm utilizes a model-based investment process with tactical asset allocation across diverse asset classes, offering portfolio management, retirement plan consulting, and sub-advisory services.

Concentrated stock management Tax-loss harvesting Passive / index investing Active portfolio management ESG / Sustainable investing
View complete list of advisors at this office
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