Independent, factor investing / smart beta financial advisors in Georgia
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to enhance your portfolio with factor investing or smart beta strategies, you likely want to capture specific market drivers like value, momentum, or quality without relying solely on traditional market-cap-weighted indexes. A common pitfall is choosing an advisor who treats these strategies as simple index tweaks rather than complex, data-driven approaches requiring ongoing adjustment.
- Factor selection rationale. Ask how they decide which factors to emphasize and how they adjust for changing market conditions.
- Risk management approach. Confirm how they balance factor exposures to avoid unintended concentration or volatility.
- Portfolio integration. Understand how they combine factor strategies with your existing investments to align with your goals and risk tolerance.
- Independent perspective. Since these advisors operate independently, ask how that influences their strategy choices and client recommendations.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Taylor S
CFP®, Series 65
Chamblee, GA
Verisail Partners, LLC
Taylor Stanfill specializes in factor investing and smart beta strategies, applying a factor-based framework informed by the Fama-French three-factor model to manage portfolios with a top-down, asset-allocation first approach. Based in Chamblee, GA, he offers flat-fee and hourly pricing options, holds CFP® and Series 65 designations, and brings 15 years of experience, distinguishing him with a comprehensive, discretionary management style suited for clients seeking independent, data-driven investment solutions.
Experience: 15 years
Avg account: $1,079,382
-
Anitha R
CFP®
Woodstock, GA
Financial Architects, LLC
Anitha Rao specializes in factor investing and smart beta strategies, leveraging 15 years of experience and a CFP® certification to implement data-driven, academically grounded portfolio approaches. Based in Woodstock, GA, she operates independently at Financial Architects, LLC, which focuses on long-term strategic asset allocation using low-cost mutual funds and ETFs with factor tilts, serving high-net-worth clients with flat-fee and AUM-based pricing options.
Experience: 16 years
Avg account: $1,991,501
-
William A
Series 66
Marietta, GA
Sentara Capital
William Allen specializes in factor investing and smart beta strategies, leveraging 18 years of experience to manage portfolios that balance core allocations with tactical and quantitative approaches. Operating independently with a flat-fee structure, he serves both high-net-worth individuals and pension plans in Georgia, offering comprehensive financial planning and educational workshops that distinguish his approach from others in the region.
Experience: 19 years
Avg account: $706,973
-
Mark F
Series 63, Series 65
Marietta, GA
Masterplan Retirement Consultants
Mark Fricks specializes in factor investing and smart beta strategies, leveraging 31 years of experience to manage portfolios with a focus on active management and private alternatives. Operating independently at Gradient Investments, LLC in Marietta, GA, he offers fee-only discretionary portfolio management with a 1.00% AUM fee for preservation portfolios, serving a diverse client base including institutions and individuals, which distinguishes him from advisors with narrower client scopes or fee structures.
Experience: 31 years
-
Jonathan F
Series 63, Series 65, Series 66
Leesburg, GA
Integrity Dynamic Investments LLC
Jonathan Fisk specializes in factor investing and smart beta strategies, leveraging 26 years of experience and a rules-based, dynamic asset allocation approach that integrates fundamental, technical, and quantitative analysis. Operating independently through Integrity Dynamic Investments in Leesburg, GA, he serves a diverse client base including high-net-worth individuals and trusts, charging a 1.50% AUM fee, which may differ from other advisors in the region.
Experience: 26 years
Avg account: $1,170,967
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in Georgia
Find advisors by type
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)