CFP®-certified, factor investing / smart beta financial advisors in Minneapolis, MN
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're looking to enhance your portfolio with factor investing or smart beta strategies, you likely want to capture specific market drivers like value, momentum, or quality without relying solely on traditional market-cap weighting. A common pitfall is working with an advisor who applies these strategies without fully understanding how to balance factors to manage risk and improve returns over time. CFP® certification means these advisors have comprehensive financial planning training, which supports integrating factor investing into your broader financial goals.
- Factor selection insight. Ask how they choose which factors to emphasize and how they adjust for changing market conditions.
- Risk management approach. Confirm how they monitor factor exposures to avoid unintended concentration or volatility.
- Portfolio integration. Understand how they combine factor strategies with your existing investments to align with your risk tolerance and objectives.
- Tax-aware implementation. Since Minnesota has relatively high taxes, check how they manage factor investing to optimize after-tax returns.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Kathleen L
CFP®
Edina, MN
Flourish Wealth Management Inc.
Kathleen Longo, a CFP® professional in Edina, MN, specializes in factor investing and smart beta strategies, integrating these with comprehensive wealth management for high-net-worth clients. Her firm uses a Modern Portfolio Theory-based, buy-and-hold approach with diversified, low-cost funds and offers tax-sensitive and ESG options, differentiating her through a flat-fee structure and 12 years of industry experience.
Experience: 12 years
Avg account: $2,886,737
-
Jordan E
CFP®, Series 65
Minneapolis, MN
Marquette Wealth Management
Jordan Elling's CFP® certification and nine years of experience equip him to integrate factor investing strategies effectively within comprehensive financial plans, particularly in Minneapolis. His firm, Marquette Wealth Management, focuses on disciplined, factor-aware active management and serves high-net-worth clients with a 1.00% AUM fee, distinguishing him through a blend of expertise in ESG, private investments, and estate planning.
Experience: 9 years
Avg account: $3,535,151
-
Michael H
CFP®, Series 66
Plymouth, MN
Wealth Enhancement Advisory Services, LLC
Michael Hess offers expertise in factor investing and smart beta strategies, supported by his CFP® certification and 24 years of industry experience in Plymouth, MN. Affiliated with Wealth Enhancement Advisory Services, a large SEC-registered firm, he provides flat-fee and AUM-based pricing, blending active and passive management to serve diverse clients including business owners and retirees, which may differentiate him from advisors with narrower focuses or fee structures.
Experience: 24 years
Avg account: $1,378,035
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in Minneapolis, MN
Find advisors by type
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")