CFP®-certified financial advisors working with HENRYs (high earners, not rich yet) in Salt Lake City, UT
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're earning a high income but haven't yet built significant wealth, you need an advisor who understands the unique challenges of balancing current expenses with future financial goals. Without this focus, it's easy to overlook how lifestyle inflation can erode your ability to save effectively.
CFP® certification means these advisors have formal training in comprehensive financial planning, which helps them address your complex needs.
- Cash flow management. Ask how they help you control spending increases as your income grows, not just how to invest your savings.
- Tax-efficient strategies. Confirm they consider your current and future tax brackets when recommending savings and investment plans.
- Debt and savings balance. Find out how they prioritize paying down debt versus building emergency funds and retirement accounts.
- Career growth planning. See if they incorporate your job prospects and potential income changes into your financial roadmap.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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William T
CFP®, Series 63, Series 65
Salt Lake City, UT
D.A. Davidson & Co.
William Thornton's 42 years of experience and CFP® certification equip him to address the financial complexities faced by high earners not yet rich in Salt Lake City. His affiliation with D.A. Davidson & Co., a large firm offering comprehensive financial planning and fiduciary-advised retirement services, complements his expertise in wealth management and retirement income strategy, distinguishing him from advisors with narrower focuses.
Experience: 42 years
Avg account: $552,040
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Richard H
CFP®, Series 66
Sandy, UT
Trek Financial
Richard Hardman is a CFP®-certified advisor in Sandy, UT, specializing in serving HENRY clients with 13 years of experience and expertise in tax-loss harvesting and active portfolio management. His firm, Trek Financial, uses a quantitative investment approach with strategic ETFs and tax-aware direct indexing, offering flat-fee financial planning and independent advice, which may appeal to clients seeking structured, tax-efficient strategies alongside career growth planning.
Experience: 13 years
Avg account: $537,789
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Robert A
CFP®, Series 63, Series 65
Farmington, UT
Wealth Enhancement Advisory Services, LLC
Robert Aamodt, a CFP® professional with 28 years of experience, specializes in advising HENRYs and mid-career professionals near Salt Lake City. His firm employs a blend of strategic asset allocation with active and passive management, offering flat fees from $250 to $50,000, which may suit clients seeking comprehensive planning beyond typical asset-based fees.
Experience: 28 years
Avg account: $1,378,035
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John S
CFP®, Series 63, Series 65
Salt Lake City, UT
Merrill
John Shaw Jr. is well-suited for high earners in Salt Lake City balancing current expenses with future goals, leveraging his 30 years of experience and CFP® certification. At Merrill, a large firm offering diverse managed account programs and active portfolio management, he supports mid-career professionals and executives with tax-loss harvesting strategies and a 1.10% AUM fee for accounts under $2 million.
Experience: 31 years
Avg account: $860,085
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Leonard P
CFP®, Series 63, Series 65
Salt Lake City, UT
Cetera
Leonard Penrod is a CFP®-certified advisor in Salt Lake City with 39 years of experience, specializing in wealth management and tax-loss harvesting for HENRY clients. Operating within Cetera, a large firm offering flat fees and diverse portfolio management, he combines his CPA and insurance expertise to address complex financial planning needs, distinguishing him from other advisors with his broad service scope and seasoned background.
Experience: 40 years
Avg account: $306,089
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