Seasoned, factor investing / smart beta financial advisors in Sandy Springs, GA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies, you likely seek to improve returns by targeting specific investment drivers like value or momentum. Without deep experience, an advisor might apply these strategies too rigidly or without considering your full financial picture. Seasoned advisors bring decades of insight, helping you balance factor exposures with your risk tolerance and goals.
- Factor selection rationale. Ask how they choose which factors to emphasize and how they adjust for changing market conditions.
- Portfolio integration. Confirm how they combine smart beta strategies with your existing investments to avoid unintended risks.
- Tax impact awareness. Factor strategies can trigger turnover; check how they manage tax consequences, especially given Georgia's retirement income exclusions.
- Experience with market cycles. Inquire about their track record navigating different market environments using factor-based approaches.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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John E
CFP®, Series 63, Series 65
Atlanta, GA
Wealth Enhancement Advisory Services, LLC
John Ellard brings 34 years of experience and CFP® certification to factor investing and smart beta strategies, helping clients in the Sandy Springs area balance risk and returns. His firm, Wealth Enhancement Advisory Services, LLC, employs a strategic mix of passive and active management with oversight from an internal Investment Committee, offering flat fees and specialized retirement consulting that may suit mid-career professionals and baby boomers.
Experience: 34 years
Avg account: $1,378,035
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Mark F
Series 63, Series 65
Marietta, GA
Masterplan Retirement Consultants
Mark Fricks brings 31 years of experience and specializes in factor investing and active portfolio management, making him well-equipped to implement smart beta strategies effectively. Operating from Marietta, GA, he works with Gradient Investments, an SEC-registered, fee-only firm offering discretionary management and ERISA 3(38) fiduciary services, charging a 1.00% AUM fee for preservation portfolios, which may appeal to investors seeking seasoned guidance near Sandy Springs.
Experience: 31 years
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David H
CFP®, CFA®, ChFC®, Series 63, Series 65
Woodstock, GA
Financial Architects, LLC
David Hultstrom offers seasoned expertise in factor investing and smart beta strategies, supported by 23 years of experience and credentials including CFP®, CFA®, and ChFC®. Based in Woodstock, GA, his firm employs an academic, long-term asset allocation approach using low-cost ETFs with factor tilts, serving high-net-worth clients with flat-fee and AUM-based pricing options, distinguishing him from others in the Sandy Springs area.
Experience: 23 years
Avg account: $1,991,501
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