CFP®-certified, factor investing / smart beta financial advisors in Texas
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
You might consider a factor investing advisor if you're looking to build a portfolio that targets specific investment drivers like value, momentum, or size to potentially improve returns or reduce risk. Without a clear understanding of how these factors interact and perform over time, you could end up with unintended exposures that don't align with your goals. CFP® certification means these advisors have formal training in financial planning, which can help integrate factor strategies into your broader financial picture.
- Factor selection rationale. Ask how they choose which factors to emphasize and why those fit your investment timeline and risk tolerance.
- Smart beta implementation. Confirm whether they use rules-based strategies that systematically capture factor premiums rather than relying on subjective stock picking.
- Risk management approach. Understand how they monitor and adjust factor exposures to avoid concentration in market cycles where certain factors underperform.
- Fee structure clarity. Since many use flat-fee models, check how fees align with the complexity and expected benefits of factor investing strategies.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Sarah C
CFP®, Series 66
Richardson, TX
Generational Wealth Advisors
Sarah Crowe's 22 years of experience and CFP® certification equip her to integrate factor investing and smart beta strategies within comprehensive financial plans, suitable for high-net-worth clients in Texas. Her firm, Generational Wealth Advisors, employs a multi-team approach focusing on strategic asset allocation using institutional-share mutual funds, ETFs, and separately managed accounts, offering flat-fee and AUM-based pricing that may appeal to clients seeking transparent fee structures and diversified portfolio management.
Experience: 23 years
Avg account: $2,805,052
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Michael F
CFP®, Series 66
Houston, TX
Wealth Enhancement Advisory Services, LLC
Michael Fitzgerald's expertise in factor investing and smart beta strategies, combined with his CFP® certification and 23 years of industry experience, positions him well to help Texas clients integrate these approaches into their financial plans. Operating within Wealth Enhancement Advisory Services, a large SEC-registered firm, he offers a blend of active and passive management with flat-fee and AUM-based pricing, catering to a diverse clientele including business owners and baby boomers.
Experience: 24 years
Avg account: $1,378,035
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Eric R
CFP®
Austin, TX
Apella Wealth
Eric Rabbanian's 23 years of experience and CFP® certification equip him to integrate factor investing and smart beta strategies effectively within comprehensive financial plans. Operating independently with a flat-fee structure, he serves high-net-worth clients in Austin, TX, emphasizing tax-efficient, asset allocation-based portfolios using low-cost mutual funds and ETFs, which distinguishes him from advisors who may rely more on discretionary stock picking or different fee models.
Experience: 24 years
Avg account: $1,287,176
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Marc S
CFP®, Series 63, Series 65
Bellaire, TX
Pivot Point Advisors, LLC
Marc Schindler's 23 years of experience and CFP® certification equip him to integrate factor investing and smart beta strategies effectively within comprehensive financial plans. Operating from Bellaire, TX, he offers flat-fee financial plans and discretionary portfolio management that combines quantitative stock strategies with ETF portfolios, distinguishing him through a blend of algorithmic and human-overlay approaches tailored for high-net-worth individuals and diverse client types.
Experience: 24 years
Avg account: $1,574,097
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Andrew H
CFP®, Series 63, Series 66
Dallas, TX
McElhenny Sheffield Capital Management, LLC
Andrew Hunt's expertise in factor investing and smart beta, combined with 17 years of experience and CFP® certification, equips him to integrate these strategies effectively within comprehensive financial plans. Operating from Dallas, TX, he offers flat-fee financial planning through McElhenny Sheffield Capital Management, which employs proprietary quantitative models and serves a diverse client base including high-net-worth individuals and institutions, distinguishing him from advisors with narrower focuses or fee structures.
Experience: 18 years
Avg account: $668,375
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