Clients per advisor for Enterprise firms serving clients in West Virginia

Most financial advisors serve between 50 and 90 clients, though this number can vary widely depending on the firm’s size, client focus, and service approach. The number of clients an advisor manages offers insight into how they work and the kind of experience you might expect, balancing personalized attention with operational efficiency.

In West Virginia, enterprise firms—those with 300 to 3,000 advisors or over $30 billion in assets—tend to have a higher client load per advisor than the national median. The median here is 89 clients per advisor, compared to 62 nationally, with a distribution that shows many advisors managing between 43 and 228 clients. This suggests that advisors in West Virginia’s larger firms often operate at a scale that leans toward efficiency and standardized processes, supported by centralized teams. However, the variation in client counts also hints at a mix of approaches: some advisors may be newer or intentionally keep smaller client lists to provide more personalized service, while others handle larger books to serve a broader client base.

What this means for you is that there isn’t a single “right” number of clients per advisor. Lower client loads typically indicate more personalized, relationship-driven service, while higher loads reflect scalable models that can offer lower minimums or fees. Use this metric alongside others to find an advisor whose style and capacity match your preferences and needs. Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.

Enterprise firms active in West Virginia 37 firms
Very Low 43-43 per advisor
Low 43-62
Typical 62-91
High 91-228
Very High 228-228
5th 20th 40th 60th 80th 95th

Median: 89

Firm
Client/advisor ratio
Clients
Advisors in USA
Advisors in WV
ESI Financial Advisors logo ESI Financial Advisors
Very Low 24
11,897
506
1
VOYA Financial Advisors, Inc. logo VOYA Financial Advisors, Inc.
Very Low 25
16,313
658
1
Bankers Life Advisory Services, Inc. logo Bankers Life Advisory Services, Inc.
Very Low 28
14,275
514
6
HSBC SECURITIES (USA) Inc. logo HSBC SECURITIES (USA) Inc.
Very Low 31
12,045
383
Oppenheimer logo Oppenheimer
Very Low 32
37,047
1,145
Transamerica Financial Advisors logo Transamerica Financial Advisors
Very Low 39
42,497
1,083
Primerica Advisors logo Primerica Advisors
Low 43
80,267
1,885
6
Advice and Planning Services logo Advice and Planning Services
Low 44
72,469
1,656
4
ROCKEFELLER Capital Management logo ROCKEFELLER Capital Management
Low 49
47,801
966
FIFTH THIRD SECURITIES, Inc. logo FIFTH THIRD SECURITIES, Inc.
Low 50
46,299
918
1
Mai Capital Management, LLC logo Mai Capital Management, LLC
Low 54
15,740
291
3
TD private Client Wealth LLC logo TD private Client Wealth LLC
Low 55
25,351
465
Hantz financial Services, Inc. logo Hantz financial Services, Inc.
Typical 61
23,624
387
Focus Partners Wealth, LLC logo Focus Partners Wealth, LLC
Typical 62
61,002
986
8
Hornor, Townsend & kent, LLC logo Hornor, Townsend & kent, LLC
Typical 62
27,999
449
1
Truist Advisory Services logo Truist Advisory Services
Typical 62
126,145
2,022
30
J. W. Cole Advisors, Inc. logo J. W. Cole Advisors, Inc.
Typical 65
30,867
478
2
SPC logo SPC
Typical 65
30,595
473
2
Stratos Wealth Partners, Ltd logo Stratos Wealth Partners, Ltd
Typical 68
24,844
366
Creative Planning logo Creative Planning
Typical 78
87,051
1,115
Kestra Advisory logo Kestra Advisory
Typical 82
115,285
1,401
1
UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner logo UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner
Typical 83
30,039
361
Osaic Advisory Services, LLC logo Osaic Advisory Services, LLC
High 84
29,516
350
1
wealth Enhancement Advisory Services, LLC logo wealth Enhancement Advisory Services, LLC
High 88
80,986
922
8
Steward Partners Investment Advisory, LLC logo Steward Partners Investment Advisory, LLC
High 88
39,386
447
1
Cwm, Llc logo Cwm, Llc
High 88
52,263
591
1
Citizens Securities, Inc. logo Citizens Securities, Inc.
High 89
60,162
676
Centaurus Financial, Inc. logo Centaurus Financial, Inc.
High 91
37,955
418
3
Huntington Financial Advisors logo Huntington Financial Advisors
High 96
42,153
438
10
&PARTNERS logo &PARTNERS
High 116
53,863
465
RBC Rochdale, LLC logo RBC Rochdale, LLC
Very High 129
16,170
125
PNC Wealth Management logo PNC Wealth Management
Very High 143
160,885
1,123
4
Brookstone Capital Management LLC logo Brookstone Capital Management LLC
Very High 172
54,810
318
Empower Advisory Group logo Empower Advisory Group
Very High 175
293,347
1,673
4
Janney Montgomery Scott logo Janney Montgomery Scott
Very High 181
239,764
1,328
4
Valic Financial Advisors logo Valic Financial Advisors
Very High 228
292,989
1,283
1
AE Wealth Management, LLC logo AE Wealth Management, LLC
Very High 288
127,213
442
1
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