AUM per client for Enterprise firms serving clients in New Mexico

AUM per client measures the total assets a firm manages divided by its client count, offering insight into the type of clients a firm serves. Higher AUM per client often indicates a focus on wealthier clients with more complex financial planning needs, while lower numbers suggest broader access with more standardized services. This metric helps you understand a firm’s typical client profile and service approach.

In New Mexico, enterprise firms show a median AUM per client of about $230,599, which is notably lower than the national median for enterprise firms. With 55 firms and 750 advisors represented, this distribution suggests that many New Mexico enterprise firms serve clients with more moderate asset levels compared to the national average. This could reflect a mix of firms that either intentionally focus on a broader client base with lower minimums or are in earlier stages of growth before scaling up to higher-net-worth segments. The relatively tight range around the median also indicates less variation among firms in the state, pointing to a more uniform client profile across these larger firms.

For you, this means that when evaluating enterprise firms in New Mexico, a lower AUM per client doesn’t imply lesser quality but rather a different client focus—potentially more accessible services with standardized offerings. Consider how your own financial situation and service preferences align with this profile. Use AUM per client alongside other metrics to find a firm that matches your needs for personalization and complexity. Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.

Enterprise firms active in New Mexico 55 firms
Very Low $100K-$100K
Low $100K-$230K
Typical $230K-$240K
High $240K-$310K
Very High $310K-$2.1M
5th 20th 40th 60th 80th 95th

Median: $230K

Firm
AUM/client
AUM
Clients
HNW client %
Schwab Wealth Advisory
Very Low $0
168,774
0%
Transamerica Financial Advisors logo Transamerica Financial Advisors
Very Low $49K
$2.1B
42,497
3%
Valic Financial Advisors logo Valic Financial Advisors
Low $100K
$29B
292,989
1%
Planmember Securities Corporation logo Planmember Securities Corporation
Low $130K
$9.2B
69,441
1%
Lincoln Investment logo Lincoln Investment
Low $160K
$22B
138,132
3%
Bankers Life Advisory Services, Inc. logo Bankers Life Advisory Services, Inc.
Low $170K
$2.5B
14,275
0%
PNC Wealth Management logo PNC Wealth Management
Low $180K
$29B
160,885
2%
Citizens securities, Inc. logo Citizens securities, Inc.
Low $210K
$13B
60,162
0%
Centaurus Financial, Inc. logo Centaurus Financial, Inc.
Low $210K
$9.7B
45,194
1%
First Command Advisory Services logo First Command Advisory Services
Low $210K
$24B
113,511
3%
Guardian Life logo Guardian Life
Typical $230K
$19B
80,267
22%
Brookstone Capital Management LLC logo Brookstone Capital Management LLC
Typical $230K
$13B
54,810
9%
Eagle Strategies (NY Life) logo Eagle Strategies (NY Life)
High $240K
$31B
132,722
20%
Voya financial Advisors, Inc. logo Voya financial Advisors, Inc.
High $240K
$3.9B
16,313
19%
J. W. Cole Advisors, Inc. logo J. W. Cole Advisors, Inc.
High $260K
$7.9B
30,867
4%
TD private Client Wealth LLC logo TD private Client Wealth LLC
High $270K
$6.9B
25,351
6%
HSBC SECURITIES (USA) Inc. logo HSBC SECURITIES (USA) Inc.
Very High $310K
$3.7B
12,045
15%
OSAIC Institutions, INC. logo OSAIC Institutions, INC.
Very High $310K
$4.9B
15,798
0%
Principal Financial Services logo Principal Financial Services
Very High $320K
$17B
51,650
5%
&PARTNERS logo &PARTNERS
Very High $380K
$21B
53,863
22%
Independent Advisor Alliance, LLC logo Independent Advisor Alliance, LLC
Very High $390K
$16B
42,227
37%
AE Wealth Management, LLC logo AE Wealth Management, LLC
Very High $390K
$49B
127,213
7%
Janney Montgomery Scott logo Janney Montgomery Scott
Very High $410K
$98B
239,764
42%
UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner logo UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner
Very High $410K
$12B
30,039
16%
Hantz financial Services, Inc. logo Hantz financial Services, Inc.
Very High $420K
$9.9B
23,624
10%
Tlg Advisors, Inc. logo Tlg Advisors, Inc.
Very High $430K
$2.2B
5,018
6%
Integrity Alliance, LLC logo Integrity Alliance, LLC
Very High $450K
$4.8B
10,660
10%
Independent Financial Group, LLC logo Independent Financial Group, LLC
Very High $470K
$12B
25,896
9%
OSAIC Advisory Services, LLC logo OSAIC Advisory Services, LLC
Very High $510K
$15B
29,516
13%
Advice and Planning Services logo Advice and Planning Services
Very High $520K
$38B
72,469
65%
Empower Advisory Group logo Empower Advisory Group
Very High $570K
$170B
293,347
7%
Commonwealth Financial Network logo Commonwealth Financial Network
Very High $570K
$200B
355,973
12%
Oppenheimer logo Oppenheimer
Very High $610K
$23B
37,047
3%
Kestra Advisory logo Kestra Advisory
Very High $620K
$71B
115,285
23%
Stratos Wealth Partners, Ltd logo Stratos Wealth Partners, Ltd
Very High $710K
$18B
24,844
17%
Citigroup Global Markets logo Citigroup Global Markets
Very High $710K
$41B
58,096
40%
NEwEdge Advisors logo NEwEdge Advisors
Very High $810K
$40B
48,809
27%
Steward Partners Investment Advisory, LLC logo Steward Partners Investment Advisory, LLC
Very High $830K
$35B
41,723
56%
Prime Capital Financial logo Prime Capital Financial
Very High $850K
$19B
22,129
25%
CWM, LLC logo CWM, LLC
Very High $880K
$46B
52,263
14%
Farther logo Farther
Very High $970K
$14B
14,593
24%
Allworth financial, L.P. logo Allworth financial, L.P.
Very High $1.1M
$32B
28,786
32%
Wealth Enhancement Advisory Services, LLC logo Wealth Enhancement Advisory Services, LLC
Very High $1.4M
$110B
80,986
34%
Savant Wealth Management logo Savant Wealth Management
Very High $2.1M
$49B
23,288
28%
Creative Planning logo Creative Planning
Very High $2.1M
$180B
87,051
45%
Mariner logo Mariner
Very High $2.1M
$120B
54,583
41%
Ep Wealth Advisors logo Ep Wealth Advisors
Very High $2.1M
$42B
19,618
8%
MAI Capital Management, LLC logo MAI Capital Management, LLC
Very High $2.2M
$34B
15,740
31%
Mercer Global Advisors Inc. logo Mercer Global Advisors Inc.
Very High $2.2M
$78B
35,044
53%
Hightower Advisors logo Hightower Advisors
Very High $2.8M
$180B
62,807
46%
Lido logo Lido
Very High $2.9M
$38B
13,043
75%
RBC Rochdale, LLC logo RBC Rochdale, LLC
Very High $3.1M
$50B
16,170
98%
WealthSpire Advisors logo WealthSpire Advisors
Very High $3.4M
$33B
9,736
57%
CIBC Private Wealth Advisors, Inc. logo CIBC Private Wealth Advisors, Inc.
Very High $5.5M
$44B
8,083
25%
Chevy Chase Trust Company logo Chevy Chase Trust Company
Very High $11M
$12B
1,177
100%
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