AUM per client for Independent firms serving clients in New Mexico

AUM per client measures the total assets a financial firm manages divided by its number of clients. This metric helps reveal the type of clients a firm serves—higher values often indicate firms with higher minimum investment requirements and more personalized, complex planning, while lower values suggest firms offering broader access with more standardized services.

In New Mexico, independent firms show a median AUM per client of about $379,000, which is somewhat lower than the broader national median for similar firms. Among the 35 advisors reporting in the state, the distribution ranges widely—from under $80,000 at the lower end to nearly $2.6 million at the high end. This spread reflects the diversity of independent practices here: some may be newer firms building their client base with lower minimums, while others focus on serving wealthier clients with more tailored services. The variation suggests that New Mexico’s independent advisors cover a broad spectrum of client needs and business models.

For you, this means the AUM per client figure is a useful indicator of what kind of firm you might be looking at. A higher number typically points to a boutique, high-net-worth practice with more customized attention, while a lower number often signals a firm with wider accessibility and more standardized offerings. There’s no single “right” number—what matters is finding a firm whose approach aligns with your financial situation and preferences. Use this metric alongside others to get a fuller picture of how an advisor might fit your needs.

Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.

Independent firms active in New Mexico 35 firms
Very Low $0-$81K
Low $81K-$260K
Typical $260K-$540K
High $540K-$940K
Very High $940K-$2.6M
5th 20th 40th 60th 80th 95th

Median: $380K

Firm
AUM/client
AUM
Clients
HNW client %
Drucker, David J. DBA Sunset Financial Management logo Drucker, David J. DBA Sunset Financial Management
Very High $5M
$10M
2
100%
Eddie Haggar Capital Mgt, Inc.
Very High $2.8M
$14M
5
0%
G. Allen Financial Inc. logo G. Allen Financial Inc.
Very High $2.5M
$100M
40
75%
Keith Kelvin Anderson logo Keith Kelvin Anderson
Very High $1.9M
$53M
28
0%
Fish Advisory, LLC
Very High $1.3M
$3.8M
3
33%
Zia Investment Advisors
Very High $990K
$24M
24
0%
Cedar Valley Capital LLC logo Cedar Valley Capital LLC
Very High $940K
$27M
29
79%
Certified Financial Strategies Corporation logo Certified Financial Strategies Corporation
High $930K
$140M
147
36%
Juniper Capital Management LLC
High $870K
$5.2M
6
67%
Pihl Financial Planning logo Pihl Financial Planning
High $750K
$23M
31
39%
Coalson Financial Services, LLC
High $650K
$14M
21
19%
Oakmont Financial Services, L.L.C.
High $630K
$38M
60
0%
Petroglyph Wealth
High $610K
$10M
17
18%
The Tiny House Adviser logo The Tiny House Adviser
High $560K
$7.3M
13
8%
Highrocks Wealth, LLC logo Highrocks Wealth, LLC
Typical $520K
$6.3M
12
0%
PathFinder Financial Services logo PathFinder Financial Services
Typical $420K
$45M
107
10%
Firstline Financial LLC logo Firstline Financial LLC
Typical $390K
$32M
81
4%
Intentional Finance, LLC logo Intentional Finance, LLC
Typical $380K
$43M
112
13%
Randall Financial LLC logo Randall Financial LLC
Typical $360K
$14M
38
11%
Grinstead Wealth Management logo Grinstead Wealth Management
Typical $290K
$7.5M
26
15%
Kipling & Co.
Typical $270K
$5.9M
22
0%
Hegarty Investment Logic, LLC logo Hegarty Investment Logic, LLC
Low $240K
$26M
107
14%
Retirement Solutions logo Retirement Solutions
Low $220K
$1.7M
8
38%
Curtis C. Rose & Associates
Low $200K
$3.8M
19
0%
J Beaver Investment Advisors Inc logo J Beaver Investment Advisors Inc
Low $190K
$45M
233
6%
Educated Wallet LLC logo Educated Wallet LLC
Low $120K
$13M
107
0%
First Choice Financial Planning, LLC
Low $100K
$3.2M
31
0%
SML Advisory logo SML Advisory
Low $89K
$1.2M
14
0%
Kiehne Wealth & Retirement, LLC logo Kiehne Wealth & Retirement, LLC
Very Low $47K
$5M
106
0%
Robinson Wealth and Financial Planning
Very Low $43K
$300K
7
0%
Aquarius Financial logo Aquarius Financial
Very Low $0
$0
5
0%
Bustamante Financial Planning logo Bustamante Financial Planning
Very Low $0
$0
32
13%
Cornet Capital LLC
Very Low $0
$0
13
31%
Cratty & Swanson Advisors L.L.C. logo Cratty & Swanson Advisors L.L.C.
Very Low $0
11
0%
T.C. Schwab Financial Planning, LLC logo T.C. Schwab Financial Planning, LLC
Very Low $0
$0
27
100%
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