AUM per client for Independent firms serving clients in Florida

Assets under management (AUM) per client measures the average amount of money a firm manages for each client. This metric helps indicate the type of clients a firm serves—higher AUM per client often means the firm works with wealthier clients requiring more personalized and complex financial planning, while lower AUM per client suggests broader access with more standardized services.

In Florida, independent advisory firms show a median AUM per client of about $493,000, which is close to the broader national median for similar firms. Among the 969 advisors in the state, AUM per client varies widely, ranging from under $180,000 at the lower end to nearly $3 million at the high end. This spread reflects the diversity of independent firms in Florida—some are early-stage practices building their client base with lower minimums, while others are boutique firms focused on high-net-worth individuals or families seeking tailored wealth management. The distribution suggests you’ll find both more accessible advisors and highly specialized ones within the independent category.

For you, this means the AUM per client figure is a useful signal about the kind of service model a firm offers but not a measure of quality. Higher AUM per client typically means more customized attention and higher minimum investment requirements, while lower AUM per client indicates broader access and potentially more standardized offerings. Use this metric alongside others to find an advisor whose approach aligns with your financial situation and goals.

Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.