HNW client percentage for Enterprise firms serving clients in Oklahoma

High-net-worth (HNW) client percentage measures the share of a firm’s clients who meet the SEC’s high-net-worth threshold—roughly $1.1 million in managed assets or $2.2 million in net worth. This metric helps indicate the type of clients a firm primarily serves: a higher percentage suggests a focus on wealthier clients with more complex financial needs, while a lower percentage points to broader access and more standardized services.

In Oklahoma, among 64 enterprise firms, the median HNW client percentage is 15.8%, which is somewhat below the typical national median of around 20%. The distribution ranges from very low percentages up to about 52.5%, showing considerable variation across firms. This suggests that many Oklahoma enterprise firms lean toward serving a broader client base that includes affluent and mass-affluent households, rather than focusing predominantly on high-net-worth clients. The lower median could reflect firms that are either early in building their HNW practices or intentionally structured to serve a wider range of clients with varying wealth levels.

For you, this means the HNW client percentage is a useful indicator of a firm’s client focus but not a measure of quality. A higher percentage often means higher minimums and more tailored planning, while a lower percentage may offer greater accessibility and more standardized services. Use this metric alongside others to find an advisor whose client focus and service model align with your financial situation and goals.

Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.