HNW client percentage for Independent firms serving clients in Kansas
High-net-worth (HNW) client percentage measures the share of a firm’s clients who meet the SEC’s high-net-worth threshold—roughly $1.1 million in managed assets or $2.2 million in net worth. This metric helps signal the type of clients a firm serves: higher percentages often indicate firms focused on complex, bespoke planning for wealthier clients, while lower percentages suggest broader access with simpler, more standardized services.
In Kansas, independent firms show a median HNW client percentage of about 10.4%, which is notably lower than the broader independent firm median of 18.2%. Among the 117 independent firms in the state, this distribution suggests many serve a mix of clients, including working professionals and emerging affluent households, rather than focusing predominantly on high-net-worth individuals. The range—from near zero up to around 84%—reflects the diversity of practices here: some may be early-stage firms still building their HNW client base, while others intentionally maintain lower minimums to serve a wider audience. This wide spread underscores that even firms of similar size can have very different client profiles and service models.
For you, this means the HNW client percentage is a useful signal about a firm’s typical client base and service approach, but it’s not a measure of quality. A higher percentage often means more tailored, complex planning with higher minimums, while a lower percentage suggests greater accessibility and more standardized offerings. Consider this metric alongside others to find an advisor whose client focus and service style align with your financial situation and goals. Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.
Median: 10%
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