HNW client percentage for Multi-team firms serving clients in Georgia

High-net-worth (HNW) client percentage measures the share of a firm’s clients who meet the SEC’s high-net-worth threshold—generally around $1.1 million in managed assets or $2.2 million in net worth. This metric helps indicate the type of clients a firm is built to serve: higher percentages suggest a focus on wealthier clients with more complex financial needs, while lower percentages point to broader access for a wider range of investors.

In Georgia, among multi-team firms—those with 30 to 300 advisors or managing over $3 billion in assets—the median HNW client percentage is 16.2%, somewhat below the national median of 20.2%. The distribution shows a wide range, with some firms serving almost exclusively HNW clients and others focusing more on mass-affluent or affluent segments. This spread suggests that Georgia’s multi-team firms vary in their client focus, reflecting both firms intentionally targeting high-net-worth households and others designed to provide broader access. The presence of multiple teams within these firms means the overall percentage blends different service tiers, so the firm-wide number is a starting point rather than a full picture.

For you, this means the HNW client percentage is a useful signal about a firm’s typical client base and service style, but it’s not a measure of quality. Higher percentages often mean higher minimums and more customized planning, while lower percentages can indicate more accessible, standardized services. Use this metric alongside others to find a firm that matches your financial situation and relationship preferences. Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.