See all the active financial advisory firms serving customers in the USA

Advisory firms come in many shapes and sizes — from solo practitioners to large institutions managing trillions of dollars. The list below covers active firms registered with the SEC across the country.

The size of a firm often shapes the kind of relationship you can expect. Smaller firms tend to serve fewer clients per advisor, which can mean more personalized attention and deeper, longer-running conversations. Larger firms lean on shared teams, dedicated specialists, and more standardized processes — useful if you value consistency or access to a broader range of services. Location plays a role too: some firms operate nationally and work with clients remotely, while others focus on the communities they're rooted in, bringing local knowledge of state taxes, regional industries, or estate considerations specific to where you live. Neither model is inherently better — the right fit depends on how much hands-on attention you want, how complex your situation is, and where you'd like to work with someone.

Name
Firm type
Advisors
Clients per advisor
AUM per client
Love Wealth Management LLC logo Love Wealth Management LLC
Independent
1
Low 0
—
Lowercase Capital, LLC logo Lowercase Capital, LLC
Independent
1
Low 6
$25,137
Lowery Thomas, LLC logo Lowery Thomas, LLC
Supported
3
High 61
$2,069,336
Lowry Financial Advisors logo Lowry Financial Advisors
Supported
3
Low 34
—
Lowry Financial Services
Independent
1
High 31
$809,616
Loyal Wealth Management LLC logo Loyal Wealth Management LLC
Independent
1
Very High 95
$400,000
Loyd Financial Management Inc. logo Loyd Financial Management Inc.
Independent
1
Very High 149
$892,599
Loynd Capital Management
Independent
1
High 36
$666,667
LPG Capital Management logo LPG Capital Management
Team
5
High 68
$316,872
LPL Enterprise logo LPL Enterprise
Institution
3,115
Very Low 33
$239,757
LPL Financial logo LPL Financial
Institution
22,823
Typical 86
$399,489
LPR Capital, Inc.
Independent
1
High 47
$814,877
LRI Investments logo LRI Investments
Team
25
Very Low 19
$3,980,881
LRL Financial Planning Services, Inc.
Independent
1
Low 0
—
L. Roy Papp & Associates, LLP logo L. Roy Papp & Associates, LLP
Team
11
Typical 50
$2,670,973
L & S Advisors, Inc logo L & S Advisors, Inc
Team
12
High 88
$887,565
LSB Wealth Management logo LSB Wealth Management
Team
7
Typical 55
$303,989
LSIA logo LSIA
Team
4
Low 43
$4,413,031
L&S Investment Advisors, LLC logo L&S Investment Advisors, LLC
Team
8
Low 39
$304,024
LSP Advisory LLC logo LSP Advisory LLC
Independent
1
Very High 99
$250,907
L&S Private Wealth, LLC
Supported
3
Low 34
$746,698
L Squared Wealth Management logo L Squared Wealth Management
Independent
1
High 31
$778,789
LT Advisors LLC
Independent
1
Typical 17
$2,758,824
LTC Wealth Management, LLC logo LTC Wealth Management, LLC
Independent
1
Typical 12
$257,916
LTG Capital LLC logo LTG Capital LLC
Supported
2
Typical 46
$1,560,596
LTPlanners logo LTPlanners
Independent
1
Low 0
—
LTS Financial Group
Independent
1
Very High 80
$202,740
LTS Wealth Management
Independent
1
Low 1
$16,495
Lucas Group Financial Advisors, LLC logo Lucas Group Financial Advisors, LLC
Team
6
High 69
$782,535
Lucas Retirement Group LLC logo Lucas Retirement Group LLC
Supported
3
Very Low 0
—
Lucent Wealth Planning, LLC logo Lucent Wealth Planning, LLC
Independent
1
High 41
$2,372,017
Lucerna Capital Management LLC logo Lucerna Capital Management LLC
Supported
2
Very Low 0
—
Lucey Investment Management, LLC
Independent
1
Very High 85
$677,216
Lucey Wealth Advisors LLC logo Lucey Wealth Advisors LLC
Supported
2
Low 17
$460,606
Luchini Financial LLC logo Luchini Financial LLC
Independent
1
High 33
$606,061
Lucid Financial Planning logo Lucid Financial Planning
Independent
1
Low 0
—
Lucidity Wealth Advisors Inc. logo Lucidity Wealth Advisors Inc.
Independent
1
Typical 11
$1,920,992
Lucid Wealth Planning LLC logo Lucid Wealth Planning LLC
Independent
1
Very High 59
$1,662,519
Lucien Stirling & Gray Advisory Group Inc logo Lucien Stirling & Gray Advisory Group Inc
Supported
3
Typical 49
$983,737
Lucre Advisory LLC logo Lucre Advisory LLC
Independent
1
Low 9
$79,959
Lucrum Capital Advisors logo Lucrum Capital Advisors
Independent
1
Low 0
—
Ludgate Capital logo Ludgate Capital
Independent
1
Low 0
—
Ludus Capital, LLC logo Ludus Capital, LLC
Independent
1
Low 6
$60,000
Luedtke & Associates LLC
Supported
3
Very High 157
$473,090
Luesink Stenstrom Financial logo Luesink Stenstrom Financial
Supported
2
Low 25
$1,881,635
Luhman Wealth Partners
Independent
1
Low 0
—
Lukas Total Wealth logo Lukas Total Wealth
Team
6
Typical 64
$262,811
Luke Capital
Independent
1
Low 1
$30,000
Luke Financial Company, LLC logo Luke Financial Company, LLC
Independent
1
High 50
$90,000
Luken Investment Analytics, LLC logo Luken Investment Analytics, LLC
Team
5
Typical 53
$1,076,982
Lula Financial
Supported
3
Low 32
$0
Lulla Wealth Financial logo Lulla Wealth Financial
Independent
1
Very High 77
$231,303
LUMA Capital logo LUMA Capital
Independent
1
High 43
$2,493,696
Luma Financial logo Luma Financial
Independent
1
Typical 11
$679,506
Lumbard & Kellner, LLC logo Lumbard & Kellner, LLC
Supported
3
Very High 105
$1,335,229
Lumbridge Research logo Lumbridge Research
Independent
1
Low 0
—
LumenAI logo LumenAI
Supported
1
Very Low 13
$2,327,459
Lumen Capital Management, L.L.C. logo Lumen Capital Management, L.L.C.
Independent
1
High 51
$647,059
Lumiere Financial logo Lumiere Financial
Supported
4
Low 29
$713,035
Luminary Financial Advisors, LLC logo Luminary Financial Advisors, LLC
Supported
2
Low 17
$571,589
Luminary Financial Planning logo Luminary Financial Planning
Independent
1
Typical 24
$1,114,673
Luminary Wealth logo Luminary Wealth
Supported
3
Low 24
$1,041,971
Luminary Wealth Advisors logo Luminary Wealth Advisors
Independent
1
Low 9
$1,490,297
Luminate Financial Planning logo Luminate Financial Planning
Independent
1
Very High 59
$593,830
Lumina Wealth Management, LLC logo Lumina Wealth Management, LLC
Supported
3
Typical 54
$987,101
Luminescent Wealth Management, Inc. logo Luminescent Wealth Management, Inc.
Supported
2
Low 28
$2,264,918
LUMINIST Capital, LLC logo LUMINIST Capital, LLC
Team
5
Very High 106
$197,344
Luminous Money logo Luminous Money
Independent
1
Low 0
—
Luminous Wealth, LLC logo Luminous Wealth, LLC
Independent
1
Low 0
—
Luminvest Wealth Management LLC logo Luminvest Wealth Management LLC
Supported
1
Very High 140
$2,843,076
Lummis Asset Management, L.P. logo Lummis Asset Management, L.P.
Supported
2
Low 21
$4,599,242
Luna Capital Management, LLC logo Luna Capital Management, LLC
Supported
2
Very High 106
$537,174
LUNA Investment Services Inc.
Independent
1
Typical 21
$324,150
Luna Partners logo Luna Partners
Supported
2
Very Low 4
$78,604
Lund Capital Management LLC
Independent
1
Low 5
$200,000
Lundeen Abrams Advisors, LLC logo Lundeen Abrams Advisors, LLC
Supported
2
Low 29
$362,640
Lunea Wealth Management logo Lunea Wealth Management
Independent
1
Low 6
$0
Lunin-Pack Planning and Advice, LLC logo Lunin-Pack Planning and Advice, LLC
Supported
2
Low 19
$682,395
Lunsford Financial Planning, Inc. logo Lunsford Financial Planning, Inc.
Independent
1
High 49
$925,430
Lupu Financial logo Lupu Financial
Independent
1
High 45
$333,333
Lurie Davis Wealth Management LLC logo Lurie Davis Wealth Management LLC
Independent
1
Low 0
—
Luskin Financial Planning logo Luskin Financial Planning
Independent
1
Very High 58
$0
Lussenheide Capital Management, Inc logo Lussenheide Capital Management, Inc
Supported
2
Low 30
$739,994
Luther Forest Wealth Advisors, L.L.C. logo Luther Forest Wealth Advisors, L.L.C.
Supported
2
Very High 107
$454,811
Luther King Capital Management Corporation logo Luther King Capital Management Corporation
Enterprise
34
Typical 74
$4,482,521
Luther Wealth Management logo Luther Wealth Management
Independent
1
Low 6
$459,096
Lutz Financial logo Lutz Financial
Multi-team
15
Typical 56
$2,765,346
Luxe Capital Management Inc. logo Luxe Capital Management Inc.
Independent
1
Low 0
—
Luxon Brown logo Luxon Brown
Supported
2
Typical 47
$426,764
LVM Capital Management Ltd logo LVM Capital Management Ltd
Team
8
Very High 171
$1,039,639
LVS Advisory LLC logo LVS Advisory LLC
Independent
1
High 41
$543,902
LVW Advisors, LLC logo LVW Advisors, LLC
Team
6
High 82
$3,269,613
LVZ, Inc. logo LVZ, Inc.
Team
16
Very High 152
$445,535
LW Advisors, L.L.C. logo LW Advisors, L.L.C.
Independent
1
Very High 76
$472,253
LW Pacific Investments LLC
Independent
1
Low 4
$721,750
Lybis Investing logo Lybis Investing
Independent
1
Typical 15
$329,589
Lyke Financial logo Lyke Financial
Supported
1
Very High 123
$642,587
Lyles Wealth Management LLC logo Lyles Wealth Management LLC
Independent
1
Very High 70
$569,630
Lyman Financial
Independent
1
Low 0
—
LymanWealth LLC logo LymanWealth LLC
Supported
3
Very High 99
$75,793
Lynch & Associates logo Lynch & Associates
Team
7
Very High 97
$1,166,466
Lynchburg Wealth Management logo Lynchburg Wealth Management
Independent
1
Very High 100
$689,505
Lynch Financial Advisors logo Lynch Financial Advisors
Supported
2
High 57
$949,393
Lynch Financial Group logo Lynch Financial Group
Supported
2
Very Low 9
$420,654
Lynch Financial Group logo Lynch Financial Group
Supported
2
Low 24
$2,323,192
Lynch Investment Planning, LLC logo Lynch Investment Planning, LLC
Supported
3
Typical 47
$1,012,041
Lynch Retirement Advisors, LLC.
Independent
1
Very High 84
$236,192
Lynch, Winton & Associates, LLC
Independent
1
Low 6
$798,946
Lynn H. Orr Capital Management Group, Inc. logo Lynn H. Orr Capital Management Group, Inc.
Independent
1
Very High 78
$1,194,517
LynnLeigh & Company, LLC logo LynnLeigh & Company, LLC
Supported
3
Very High 94
$558,946
Lynx Advisory Partners logo Lynx Advisory Partners
Supported
3
Typical 38
$1,958,993
Lynx Capital Group Ltd logo Lynx Capital Group Ltd
Supported
1
High 60
$4,451,348
Lynx Investment Advisory, LLC logo Lynx Investment Advisory, LLC
Team
11
Very Low 19
$4,219,368
Lyon Capital Management, LLC logo Lyon Capital Management, LLC
Supported
3
Low 27
$1,070,621
Lyon Capital Strategies logo Lyon Capital Strategies
Independent
1
Very High 67
$104,478
Lyon Financial Planning, LLC logo Lyon Financial Planning, LLC
Independent
1
Very High 150
$0
Lyons Asset Management logo Lyons Asset Management
Supported
2
Low 20
$277,500
Lyons Capital Group logo Lyons Capital Group
Supported
3
Very High 96
$561,488
Lyons Den Capital logo Lyons Den Capital
Independent
1
Typical 12
$350,000
Lyons Investment Management logo Lyons Investment Management
Supported
1
Low 29
$1,924,589
Lyons Wealth Management logo Lyons Wealth Management
Supported
4
Low 27
$783,628
Lyon Wealth Advisors
Supported
3
Typical 41
$1,141,978
Lyon Wealth Advisory LLC logo Lyon Wealth Advisory LLC
Independent
1
Low 0
—
Lytle Investments logo Lytle Investments
Supported
4
Typical 51
$366,071
M1 Capital Management LLC logo M1 Capital Management LLC
Supported
3
Very High 128
$1,046,345
M2 Financial LLC
Team
5
Very High 103
$159,861
M3 Advisory Group, LLC logo M3 Advisory Group, LLC
Supported
4
High 85
$897,361
M3 Asset Management, Inc. logo M3 Asset Management, Inc.
Independent
1
Typical 20
$750,000
M3Sixty Capital, LLC logo M3Sixty Capital, LLC
Supported
3
Very Low 1
$60,513
M3 Wealth Management logo M3 Wealth Management
Supported
2
Very High 243
$329,704
M4 A3 LLC logo M4 A3 LLC
Supported
1
High 60
$4,805,412
Maat Investment Group GmbH logo Maat Investment Group GmbH
Supported
4
Very Low 2
$233,333
Maaxiom Capital LLC
Independent
1
Typical 12
$391,667
Mabery Consulting, LLC logo Mabery Consulting, LLC
Independent
1
Typical 18
$63,153
MAB Financial Planning logo MAB Financial Planning
Independent
1
Low 5
$0
Mabry Wealth Management, LLC logo Mabry Wealth Management, LLC
Independent
1
High 50
$244,000
Mac Adams Wealth Advisors, LLC logo Mac Adams Wealth Advisors, LLC
Independent
1
Very High 67
$673,468
Macallen Capital logo Macallen Capital
Independent
1
Low 0
—
Macaulay & Associates, LLC logo Macaulay & Associates, LLC
Supported
1
Very High 137
$593,792
MACC IV Group logo MACC IV Group
Independent
1
Very High 295
$139,821
Macco Financial Group, Inc. logo Macco Financial Group, Inc.
Team
5
Typical 63
$867,572
Macdonald Wealth Associates LLC logo Macdonald Wealth Associates LLC
Independent
1
Low 0
—
MacDonald Wealth Management, LLC logo MacDonald Wealth Management, LLC
Independent
1
Very High 187
$205,191
MacDougall Financial Counseling logo MacDougall Financial Counseling
Supported
4
Low 29
$3,462,399
MACE Capital Management, LLC
Independent
1
Very High 64
$1,346,280
Macedon Financial Management, LLC logo Macedon Financial Management, LLC
Independent
1
High 39
$203,590
Maceratio LLC logo Maceratio LLC
Team
2
Very High 122
$2,299,665
MacFarlane Investors logo MacFarlane Investors
Supported
2
High 84
$45,952
Mach-1 Financial Group, LLC logo Mach-1 Financial Group, LLC
Team
9
Very High 174
$346,333
Maciel Wealth Management logo Maciel Wealth Management
Independent
1
Very High 170
$109,412
Maci Family Office Advisors
Independent
1
Typical 15
$1,633,333
Macino Financial, LLC logo Macino Financial, LLC
Independent
1
Very High 83
$153,521
MAC Investment Management
Independent
1
Typical 23
$2,076,884
MacKay Financial Planning, LLC logo MacKay Financial Planning, LLC
Supported
2
Low 34
$2,220,905
Mackhouse Capital logo Mackhouse Capital
Supported
2
Very Low 4
$1,015,645
Mack Investment Securities, Inc. logo Mack Investment Securities, Inc.
Team
7
High 94
$447,447
MacLachlan Wealth Management logo MacLachlan Wealth Management
Independent
1
Very High 105
$968,716
MacLean Capital Advisors, LLC logo MacLean Capital Advisors, LLC
Supported
3
Typical 52
$1,374,526
Maclendon Wealth Management, LLC logo Maclendon Wealth Management, LLC
Supported
2
Very Low 16
$4,047,615
Maclura Investments logo Maclura Investments
Independent
1
High 29
$465,123
Macmillan Financial LLC
Independent
1
High 34
—
MacNeil Capital Management logo MacNeil Capital Management
Independent
1
Very High 66
$732,723
Macro Advisors, Inc. logo Macro Advisors, Inc.
Team
9
High 74
$533,891
Macroclimate LLC logo Macroclimate LLC
Supported
2
Low 20
$5,377,709
MacroEdge Capital, LLC
Independent
1
Low 0
—
Macro Strategy Advisors
Supported
1
Typical 35
$274,458
Macro Trend, LLC
Independent
1
Typical 12
$2,060,833
MacroVex Capital
Independent
1
Very High 121
$239,449
Macroview Investment Management LLC logo Macroview Investment Management LLC
Supported
4
Typical 56
$1,109,548
Macro Wealth Advisors, Inc. logo Macro Wealth Advisors, Inc.
Supported
2
Very Low 15
$718,633
Macro Wealth Management, Inc. logo Macro Wealth Management, Inc.
Supported
4
Typical 45
$379,550
Madanat Financial Services
Independent
1
Low 0
—
Madden Advisory Services, Inc. logo Madden Advisory Services, Inc.
Supported
2
Very High 166
$813,171
Madden Asset Management
Team
3
Typical 47
$4,732,513
Madden Creek Advisors logo Madden Creek Advisors
Independent
1
High 44
$1,022,398
Madden Funds Management logo Madden Funds Management
Supported
2
High 84
$1,304,640
Made Financial Design logo Made Financial Design
Independent
1
Low 9
$353,968
Mader & Shannon Wealth Management logo Mader & Shannon Wealth Management
Team
8
Low 42
$713,161
Madison Advisory Services, Inc. logo Madison Advisory Services, Inc.
Team
11
Very High 98
$467,411
Madison Asset Advisors, LLC logo Madison Asset Advisors, LLC
Independent
1
Typical 15
$1,674,098
Madison Avenue Securities, LLC logo Madison Avenue Securities, LLC
Multi-team
93
Very High 151
$142,909
Madison Global Advisors LLC
Team
8
Very Low 29
$288,210
Madison Investment Advisors, LLC logo Madison Investment Advisors, LLC
Multi-team
20
Very High 730
$433,163
Madison Money Management, Inc.
Independent
1
Low 4
$2,534,750
Madison Park Capital Advisors, LLC logo Madison Park Capital Advisors, LLC
Supported
4
High 90
$774,260
Madison Partners logo Madison Partners
Multi-team
44
Low 46
$615,192
Madrid Retirement Advisors logo Madrid Retirement Advisors
Supported
2
Very High 122
$755,094
Madrid Wealth Management logo Madrid Wealth Management
Supported
4
Low 32
$1,656,648
Mad River Investors logo Mad River Investors
Supported
4
Low 22
$3,234,697
Madrona Financial & Cpas logo Madrona Financial & Cpas
Team
9
High 77
$980,465
Madrona Wealth Management LLC
Independent
1
Very High 68
$1,037,828
Madrone Financial Planning
Independent
1
Low 0
—
Madrone Investment Advisory, LLC logo Madrone Investment Advisory, LLC
Supported
1
Very High 111
$2,170,307
Madson Wealth Advisors Inc. logo Madson Wealth Advisors Inc.
Supported
3
Typical 56
$1,224,751
Mag Cap logo Mag Cap
Team
16
High 90
$647,035
Magellan Financial Solutions LLC logo Magellan Financial Solutions LLC
Independent
1
High 43
$898,992
Magellan Planning Group logo Magellan Planning Group
Supported
3
High 82
$834,142
Magen Wealth Management, LLC logo Magen Wealth Management, LLC
Supported
1
Low 19
$949,036
Maggi Investment Services, LLC logo Maggi Investment Services, LLC
Supported
3
Very High 172
$299,029
Magis Management, LLC logo Magis Management, LLC
Independent
1
Typical 18
$150,556
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