See all the active financial advisory firms serving customers in the USA

Advisory firms come in many shapes and sizes — from solo practitioners to large institutions managing trillions of dollars. The list below covers active firms registered with the SEC across the country.

The size of a firm often shapes the kind of relationship you can expect. Smaller firms tend to serve fewer clients per advisor, which can mean more personalized attention and deeper, longer-running conversations. Larger firms lean on shared teams, dedicated specialists, and more standardized processes — useful if you value consistency or access to a broader range of services. Location plays a role too: some firms operate nationally and work with clients remotely, while others focus on the communities they're rooted in, bringing local knowledge of state taxes, regional industries, or estate considerations specific to where you live. Neither model is inherently better — the right fit depends on how much hands-on attention you want, how complex your situation is, and where you'd like to work with someone.

Name
Firm type
Advisors
Clients per advisor
AUM per client
Willis Towers Watson Securities, LLC logo Willis Towers Watson Securities, LLC
Team
7
Very Low 0
—
Willkate Wealth Management, LLC logo Willkate Wealth Management, LLC
Supported
2
Very Low 15
$1,360,667
Willner & Heller LLC logo Willner & Heller LLC
Supported
3
High 57
$1,103,261
Willow logo Willow
Supported
4
Low 27
$1,181,843
Willow Creek Capital Management, Inc. logo Willow Creek Capital Management, Inc.
Supported
3
Very High 132
$646,056
Willow Creek Financial logo Willow Creek Financial
Team
5
Typical 48
$2,183,605
Willow Creek Wealth Management, Inc. logo Willow Creek Wealth Management, Inc.
Team
10
Very High 103
$2,086,969
Willow Grove Advisors, LLC logo Willow Grove Advisors, LLC
Team
7
Very Low 28
$1,906,101
Willow Planning Group, LLC logo Willow Planning Group, LLC
Independent
1
Very High 65
—
Willow Wealth Management LLC logo Willow Wealth Management LLC
Independent
1
Low 0
—
Wills Financial Group, LLC logo Wills Financial Group, LLC
Supported
4
High 64
$1,502,898
Wilmington Capital Securities, LLC logo Wilmington Capital Securities, LLC
Team
6
Very Low 29
$1,581,203
Wilon Wealth Management logo Wilon Wealth Management
Team
5
High 70
$740,029
Wilsey Asset Management Incorporated logo Wilsey Asset Management Incorporated
Team
2
Very High 422
$813,167
Wilshire-Pennington Group, Inc. logo Wilshire-Pennington Group, Inc.
Supported
2
Typical 52
$512,621
Wilson Advisors, LLC logo Wilson Advisors, LLC
Independent
1
High 40
$0
Wilson & Boucher Capital Management, LLC logo Wilson & Boucher Capital Management, LLC
Supported
2
High 67
$1,990,192
Wilson & Browning, Inc. logo Wilson & Browning, Inc.
Independent
1
High 42
$440,571
Wilson Capital, LLC logo Wilson Capital, LLC
Independent
1
Very High 56
$660,749
Wilson, Clark Allen logo Wilson, Clark Allen
Independent
1
Low 0
—
Wilson David Investment Advisors logo Wilson David Investment Advisors
Supported
3
Very Low 5
$493,283
Wilson Financial Advisors, Inc. logo Wilson Financial Advisors, Inc.
Supported
2
Very High 108
$0
Wilson Financial Advisors, LLC logo Wilson Financial Advisors, LLC
Supported
2
Very High 119
$52,915
Wilson Financial Group logo Wilson Financial Group
Independent
1
Very High 149
$391,941
Wilson Financial Group, LLC logo Wilson Financial Group, LLC
Independent
1
High 39
$1,192,581
Wilson Insight logo Wilson Insight
Independent
1
Low 0
—
Wilson Investment Advisory Services, LLC
Independent
1
Very High 64
$902,852
Wilson Investment Services logo Wilson Investment Services
Independent
1
High 28
$510,038
Wilson, Mark Henry
Independent
1
Low 0
—
Wilson Wealth Management Group, L. L. C. logo Wilson Wealth Management Group, L. L. C.
Team
6
High 80
$103,500
Wilson Wealth Management, Inc. logo Wilson Wealth Management, Inc.
Independent
1
Very High 77
$972,681
Wilson Wealth Stewardship logo Wilson Wealth Stewardship
Supported
2
High 78
$380,296
Wimer Investment Management
Independent
1
Typical 15
$5,704,736
Wimmer Associates LLC logo Wimmer Associates LLC
Supported
1
Very High 143
$3,199,105
Winans Investments logo Winans Investments
Team
5
Typical 53
$1,074,242
WinCap Financial LLC logo WinCap Financial LLC
Team
7
Low 39
$823,962
Winchester Capital Services, LLC
Independent
1
Very High 92
$196,847
Winch Financial logo Winch Financial
Team
7
Very High 122
$665,534
Windemere Advisors, LLC logo Windemere Advisors, LLC
Independent
1
High 51
$829,938
Windermere Wealth Advisors, LLC logo Windermere Wealth Advisors, LLC
Independent
1
High 51
$1,552,129
Winder Wealth Management LLC logo Winder Wealth Management LLC
Independent
1
Low 0
—
Windfall Advisors, LLC logo Windfall Advisors, LLC
Independent
1
High 42
$1,666,667
Windham Financial Services, Inc. logo Windham Financial Services, Inc.
Supported
2
Very Low 16
$457,277
Winding Trail Financial Planning, LLC logo Winding Trail Financial Planning, LLC
Independent
1
Low 9
$1,277,778
Windle Wealth logo Windle Wealth
Supported
2
Very High 194
$554,987
Windmiller
Independent
1
Typical 19
$1,181,018
Windmills Capital Inc.
Supported
1
Very Low 12
$380,420
Windrock Wealth Management logo Windrock Wealth Management
Supported
4
Low 21
$4,376,239
Wind & Rose, LLC
Independent
1
Low 6
$157,147
Windsor Advisory Group, LLC logo Windsor Advisory Group, LLC
Team
12
Low 37
$5,282,043
Windsor Capital Management, LLC logo Windsor Capital Management, LLC
Team
6
High 76
$1,362,462
Windward Capital Management Co logo Windward Capital Management Co
Team
3
Low 42
$9,491,986
Windward Partners, L.L.C. logo Windward Partners, L.L.C.
Independent
1
High 39
$763,915
Windward Private Wealth Management Inc. logo Windward Private Wealth Management Inc.
Team
5
Low 45
$1,345,461
Windward Wealth Strategies, Inc. logo Windward Wealth Strategies, Inc.
Supported
2
Very High 197
$513,518
Windy Hill Ventures, Inc.
Independent
1
Typical 15
$2,323,325
Winebrenner Capital Management LLC logo Winebrenner Capital Management LLC
Team
6
High 73
$413,938
Wingate Capital Advisors LLC logo Wingate Capital Advisors LLC
Supported
2
Low 18
$68,607
Wingate Wealth Advisors, Inc. logo Wingate Wealth Advisors, Inc.
Team
15
Low 43
$2,121,323
Winged Wealth Management and Financial Planning logo Winged Wealth Management and Financial Planning
Independent
1
Very High 59
$1,039,819
Wingert Investment Management, LLC
Independent
1
Low 5
$486,757
Wingo Asset Management, LLC logo Wingo Asset Management, LLC
Supported
2
Very High 106
$437,770
Wingstem Wealth, LLC logo Wingstem Wealth, LLC
Supported
2
Typical 43
$999,678
Winiecki Wealth Management logo Winiecki Wealth Management
Independent
1
High 40
$1,057,051
Win Investing LLC
Independent
1
Typical 15
$1,266,667
Winnacle Wealth, LLC logo Winnacle Wealth, LLC
Team
6
Typical 64
$376,514
Winner Wealth Management
Independent
1
Typical 13
$652,308
Winning Points Advisors, L.L.C. logo Winning Points Advisors, L.L.C.
Independent
1
Very High 208
$715,993
WIN Private Wealth logo WIN Private Wealth
Independent
1
Typical 14
$213,077
Winship Wealth Partners logo Winship Wealth Partners
Independent
1
Typical 14
$3,029,647
Winslow Asset Group, LLC logo Winslow Asset Group, LLC
Independent
1
Low 6
$200,000
Winslow Asset Management Inc logo Winslow Asset Management Inc
Team
4
Very Low 31
$3,452,252
Winslow Drake, Inc. logo Winslow Drake, Inc.
Supported
3
Low 31
$731,609
Winslow Financial LLC logo Winslow Financial LLC
Supported
4
Typical 47
$520,323
Winston & Company, Inc. logo Winston & Company, Inc.
Independent
1
High 27
$1,580,074
Winston Paul Capital Management, Inc. logo Winston Paul Capital Management, Inc.
Independent
1
Typical 20
$751,681
Winston Solidus logo Winston Solidus
Independent
1
Low 0
—
Winston Wealth Strategies, LLC
Independent
1
Low 0
—
Winten Investment Partners, LLC
Independent
1
Very High 76
$228,947
Winter & Associates, Inc. logo Winter & Associates, Inc.
Supported
4
Typical 51
$822,601
Winters Financial Group, Inc. logo Winters Financial Group, Inc.
Supported
2
Very High 122
$961,181
Winthrop Partners - EPA, LLC logo Winthrop Partners - EPA, LLC
Supported
3
High 57
$458,380
Winthrop Partners - WNY, LLC logo Winthrop Partners - WNY, LLC
Supported
3
Very High 100
$622,842
Winthrop Partners - WPA, LLC logo Winthrop Partners - WPA, LLC
Supported
1
Very High 104
$423,719
Winthrop Wealth logo Winthrop Wealth
Multi-team
28
High 86
$1,219,989
Wintrice Money Advisors, LLC logo Wintrice Money Advisors, LLC
Independent
1
Typical 11
$238,770
Winvest Investments L.P.
Supported
2
Very Low 7
$4,085,065
Winyah Financial Services, LLC
Independent
1
Low 8
$327,375
Wipple Creek, LLC logo Wipple Creek, LLC
Independent
1
High 26
$1,055,593
Wiregrass Asset Management logo Wiregrass Asset Management
Supported
1
Very High 313
$303,625
Wisco Investment Management LLC logo Wisco Investment Management LLC
Supported
2
Very High 224
$221,723
Wisconsin Capital Management, LLC logo Wisconsin Capital Management, LLC
Supported
2
Low 34
$2,265,507
Wisconsin Wealth Advisors, LLC logo Wisconsin Wealth Advisors, LLC
Supported
3
Very High 95
$609,819
Wisdom Capital Asset Management, LLC logo Wisdom Capital Asset Management, LLC
Independent
1
Typical 21
$1,947,123
Wisdom Financial Planning logo Wisdom Financial Planning
Supported
2
Very High 93
$895,043
Wisdom Financial Services, L.L.C. logo Wisdom Financial Services, L.L.C.
Team
9
Very High 169
$513,282
Wisdom Index Advisors
Supported
1
Very High 184
$1,092,863
Wisdom Investments logo Wisdom Investments
Supported
2
High 71
$374,797
Wisdom Investment Strategies, LLC logo Wisdom Investment Strategies, LLC
Supported
2
Very Low 7
$1,098,739
Wisdom Oak Fund Management LLC logo Wisdom Oak Fund Management LLC
Independent
1
Low 3
$21,548
Wisdom Planning Group logo Wisdom Planning Group
Supported
4
Low 27
$997,629
Wisdom Wealth Investment Advisors LLC logo Wisdom Wealth Investment Advisors LLC
Supported
2
Very High 135
$514,060
Wisdom Wealth Management logo Wisdom Wealth Management
Independent
1
Typical 23
$1,689,894
Wisdom Wealth Strategies logo Wisdom Wealth Strategies
Supported
2
Very High 110
$869,655
Wise Asset Management L.L.C. logo Wise Asset Management L.L.C.
Independent
1
Low 10
$187,613
Wise Financial Counsel, LLC logo Wise Financial Counsel, LLC
Independent
1
Typical 11
$0
Wise Financial Strategies, LLC
Independent
1
Low 0
—
Wisely Advised logo Wisely Advised
Supported
2
Very High 133
$325,895
Wiseman & Associates Wealth Management logo Wiseman & Associates Wealth Management
Supported
2
Very High 104
$324,577
Wise Money Israel logo Wise Money Israel
Independent
1
Very High 175
$458,195
Wiseowl Capital, LLC logo Wiseowl Capital, LLC
Independent
1
High 29
$1,424,497
WisePath Wealth LLC logo WisePath Wealth LLC
Independent
1
Low 1
$3,200,000
Wise Planning, Inc. logo Wise Planning, Inc.
Team
6
Low 34
$3,006,174
Wiser Advisor Group logo Wiser Advisor Group
Supported
3
Typical 43
$866,171
Wiser Wealth Management, Inc logo Wiser Wealth Management, Inc
Team
5
Very High 104
$963,021
Wise Stewardship Financial Planning, LLC logo Wise Stewardship Financial Planning, LLC
Supported
1
Typical 36
$761,683
Wise Wealth Management logo Wise Wealth Management
Independent
1
High 49
$130,290
Wise Wealth Management, LLC logo Wise Wealth Management, LLC
Supported
2
Typical 40
$1,527,976
Wise Wealth Partners, LLC logo Wise Wealth Partners, LLC
Supported
2
High 65
$1,189,555
Wise World Investment Planning logo Wise World Investment Planning
Supported
2
Very Low 0
—
Wismar Financial logo Wismar Financial
Supported
2
Very Low 9
$324,084
WisMed Financial, Inc. logo WisMed Financial, Inc.
Independent
1
Very High 66
$1,090,170
Wisniewski Wealth Management logo Wisniewski Wealth Management
Supported
2
Very High 137
$974,906
Wissahickon Wealth Management LLC logo Wissahickon Wealth Management LLC
Supported
3
Typical 36
$680,374
Wiss Private Client Advisors, LLC logo Wiss Private Client Advisors, LLC
Team
10
Very Low 19
$6,535,195
Withum Wealth Management logo Withum Wealth Management
Team
11
High 69
$2,826,207
Witnauer Sloan & Associates LLC logo Witnauer Sloan & Associates LLC
Supported
2
Typical 51
$554,797
Wittenberg Investments Inc. logo Wittenberg Investments Inc.
Supported
3
Typical 44
$664,380
Witter & Lester Inc logo Witter & Lester Inc
Supported
2
Very Low 2
$2,442,378
Witter & Westlake Investments logo Witter & Westlake Investments
Supported
2
Very Low 11
$576,227
Witt Financial Group, LLC logo Witt Financial Group, LLC
Supported
3
Very High 105
$511,039
Wittlin Advisory
Supported
3
Very Low 5
$21,432,906
WJ Consulting LLC
Independent
1
Low 5
$109,000
WJ Financial Advisors, LLC logo WJ Financial Advisors, LLC
Team
5
Typical 54
$740,455
WJ Interests, LLC logo WJ Interests, LLC
Team
7
Low 33
$2,259,657
WJL Financial Advisors logo WJL Financial Advisors
Team
6
Very Low 25
—
WJ Wealth Management logo WJ Wealth Management
Supported
2
Very High 454
$272,432
W.K. Cooper II Asset Management Corporation logo W.K. Cooper II Asset Management Corporation
Independent
1
Very High 230
$436,957
WLFB Inc
Supported
1
High 58
$0
WLH Management Co., Inc.
Independent
1
High 26
$827,299
WLTH Capital Management, LLC logo WLTH Capital Management, LLC
Supported
3
Low 27
$2,813,723
WM Advisors USA LLC logo WM Advisors USA LLC
Supported
3
Very Low 3
$3,136,719
W.M. Baker Investments LLC
Independent
1
High 41
$109,756
WMC Capital Management, LLC logo WMC Capital Management, LLC
Supported
2
Very High 170
$47,647
WMG Financial Advisors, LLC logo WMG Financial Advisors, LLC
Team
15
Very High 106
$285,783
Wmgna logo Wmgna
Supported
4
High 82
$1,062,720
WMK Investment Partners logo WMK Investment Partners
Supported
3
Very Low 4
$11,213,155
WMS Advisors, LLC logo WMS Advisors, LLC
Team
6
Very Low 22
$2,112,933
WMS Financial Services logo WMS Financial Services
Supported
1
High 70
$122,269
WMS Group LLC logo WMS Group LLC
Supported
2
Very High 126
$497,059
WMS Wealth Management LLC
Supported
2
High 68
$344,466
WMS Wealth Planners logo WMS Wealth Planners
Supported
3
Very High 97
$1,010,756
WMW Management, Inc.
Independent
1
High 30
$786,414
WMX Advisors, LLC DBA Wealth Management Experience
Independent
1
Low 0
—
WNA Wealth Management, LLC logo WNA Wealth Management, LLC
Independent
1
Typical 21
$1,444,245
WNY Asset Management, LLC logo WNY Asset Management, LLC
Team
29
Very High 112
$525,878
Wojick Capital Management
Independent
1
Low 8
$612,500
Wolakota Financial Advisors logo Wolakota Financial Advisors
Independent
1
High 28
$304,637
Wold Financial Group logo Wold Financial Group
Supported
3
Low 24
$2,534,148
Wolf Bay Wealth Partners
Independent
1
Low 0
—
Wolfbridge Wealth logo Wolfbridge Wealth
Supported
1
Typical 49
$1,814,531
Wolfe Signal Capital LLC
Independent
1
Low 0
—
Wolff Financial logo Wolff Financial
Independent
1
High 29
$397,954
Wolff Financial Advisors, LLC logo Wolff Financial Advisors, LLC
Independent
1
Typical 16
$799,349
Wolff Financial Management LLC logo Wolff Financial Management LLC
Team
4
High 90
$1,698,877
Wolf Financial Advisors LLC
Independent
1
Very High 99
$1,261,179
WOLF Financial Management logo WOLF Financial Management
Independent
1
Low 0
—
Wolfgang Capital logo Wolfgang Capital
Supported
4
Very High 108
$299,730
Wolfhound Wealth logo Wolfhound Wealth
Independent
1
Low 4
$3,000,000
Wolf Pack Wealth logo Wolf Pack Wealth
Independent
1
Low 6
$189,884
Wolfpack Wealth Management logo Wolfpack Wealth Management
Independent
1
Typical 17
$36,313
Wolf Pine Capital logo Wolf Pine Capital
Independent
1
Typical 11
$66,332
Wolf & Raven Private Wealth logo Wolf & Raven Private Wealth
Independent
1
Low 10
$66,813
Wolfson Private Wealth, LLC
Independent
1
Typical 16
$168,114
Wolfson Wealth Management
Supported
2
Very Low 16
$656,250
Wolfstich Capital, LLC logo Wolfstich Capital, LLC
Independent
1
Very High 79
$1,960,772
Wolfstone Wealth logo Wolfstone Wealth
Independent
1
Very High 153
$721,111
Woloshin Investment Management, LLC logo Woloshin Investment Management, LLC
Supported
3
Very High 120
$484,888
Wolverine Wealth Advisory Services Inc.
Independent
1
Very High 65
$2,047,166
Womack Financial LLC logo Womack Financial LLC
Supported
3
Typical 47
$1,107,270
Womack Investment Advisers, Inc logo Womack Investment Advisers, Inc
Supported
3
High 57
$522,958
Womack Wealth Management, Inc. logo Womack Wealth Management, Inc.
Team
5
Low 40
$2,015,898
Woman to Woman Financial logo Woman to Woman Financial
Independent
1
High 49
$135,114
Women's Wealth logo Women's Wealth
Independent
1
Low 10
—
Women's Worth Advisors logo Women's Worth Advisors
Independent
1
Very High 60
$433,842
Wonderland Financial Planning logo Wonderland Financial Planning
Independent
1
Typical 16
$65,902
Wonder Wealth LLC logo Wonder Wealth LLC
Independent
1
High 34
$182,068
Woodard & Co Asset Management Group Inc logo Woodard & Co Asset Management Group Inc
Team
5
Very High 361
$609,635
Wood Capital Investments LLC logo Wood Capital Investments LLC
Independent
1
High 47
$527,660
Wood Creek Capital Advisors, LLC logo Wood Creek Capital Advisors, LLC
Supported
2
Very High 131
$210,996
Woodfield Financial Advisors, Inc. logo Woodfield Financial Advisors, Inc.
Supported
3
Very High 128
$529,176
Woodgreen Advisory, LLC logo Woodgreen Advisory, LLC
Independent
1
Low 10
$2,218,857
Wood J D & Co logo Wood J D & Co
Independent
1
Low 6
$3,324,011
Woodland Investment Consulting LLC logo Woodland Investment Consulting LLC
Independent
1
High 42
$521,268
Woodlands Capital Management, LLC logo Woodlands Capital Management, LLC
Independent
1
Low 5
$1,139,654
Woodland Wealth Advisors logo Woodland Wealth Advisors
Supported
2
Very Low 8
$645,849
Woodland Wealth Partners logo Woodland Wealth Partners
Team
3
High 73
$3,167,914
Woodley Farra logo Woodley Farra
Team
11
Very High 145
$1,301,286
Woodmont Advisory Group, Inc.
Supported
2
Very High 149
$308,275
Woodmont Financial Partners LLC logo Woodmont Financial Partners LLC
Independent
1
Low 2
—
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